A great nonprofit logo isn’t the same thing as great nonprofit brand. But it does provide an organization with a solid foundation upon which to build their brand. The best nonprofit logos are;
- aesthetically pleasing
- distinctive
- memorable
- timeless
- scalable
- simple enough for use with multiple mediums
- adaptable (color and black and white)
- communicates qualities of the brand.
The nonprofit logos below are listed in alphabetical order. They are chosen for the reasons listed above as well as by my subjective opinion. Keep in mind, I this is a ranking based on the logo only and is not necessarily a reflection of the supporting nonprofit branding.
This list is updated several times a year.
50 Best Nonprofit Logos (2012 Edition)
Ambitious about Autism
Logo design by CHI and Partners
American Red Cross
Logo redesign by Turner Duckworth
Boy Scouts of America
In-house designer, Chris Morrow
Boys & Girls Club
Logo design by Saul Bass & Associates
Catholic Charities (OKC)
Logo design by STAPLEGUN Design
Conservation International
Logo redesign by Chermayeff & Geismar
Design Museum Boston
Logo design by Continuum
Feeding America
Logo design by Interbrand
Free the Slaves
Logo design by Jenny Goodwyn
Friendfactor
Logo Design by Landor
Hillsong
Logo design by Chris Perry, Chris Perry Design
Homebrewers Association
Designers: Hanna Design + In-house
Humane Society
Logo design by Paul Janas and Michael Schwab of Euro RSCG Chicago
International Rescue Committee
Juma
Logo design by John McNeil Studio
National Museum Australia
Logo design by gen.a
Oikos
Logo design by Amsterdam office of EdenSpiekermann
Preservation Alliance of Minnesota
Logo design by Diana Quenomoen
Redemption Church
Designer: Greg Lutze, Must Warn Others
