• The New Paradigm of “The Ask”

    Mention fundraising and the most likely initial response will be something like, “Oh, I don’t like to ask for money.”  ...
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  • Donor Loyalty, Content, and Data [Podcast]

    Sure, on the surface Donor Loyalty, Content, and Data may seem rather unconnected. But dig a little deeper and you ...
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  • Donor Thank-You Letters: 6 Actionable Tips

    The power of donor thank yous is in their ability to foster lasting relationships and keep the conversation going after ...
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  • Giving Tuesday: Why it’s only mediumly important [PODCAST]

    This post was originally published on Third Sector Today, which has since merged with TopNonprofits. Controversial, I know. Let’s start ...
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  • 5 Big Reasons Donors Leave (That You Can Fix)

    This post was originally published to John Haydon’s blog and is being shared here, with his permission. For most nonprofits, ...
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  • How to Build a Marketing Funnel Your Donors Will Love

    Fundraising is quite a different game than it was before social media, and certainly before mobile phones. But by building a ...
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  • Year-End Fundraising Season: Top Tips to Prepare Your Nonprofit

    It’s that time of year again: summer. The season for sneaking in a quick vacation, enjoying the sunshine, and preparing ...
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