Guide to Creating Mission & Vision Statements

Several years back we created a free one-page vision and mission statement guide which became incredibly popular. We recently decided it was time to revisit and expand our analysis. The result is an updated 4-page guide & worksheets, as well as updated recommendations and examples on our popular 50 Example Mission Statements and 30 Example Vision Statements lists.

What the guide includes

  • Intro: Guidelines, Audience, & Functions
  • Mission Statement Building Blocks
  • Mission Statement Worksheet
  • Vision Statement Worksheet

This resource remains free. Just click any of the images or the download button below to access.

If you need additional help, you get the full training kit for only $19, which comes with 45 min worth of short videos, additional building block worksheets and group facilitation resources. 

Mission & Vision Statements

If you have any feedback or questions, please let us know.

About author


Craig Van Korlaar

Craig specializes in strategy, systems, and metrics. He enjoys cross-pollinating ideas from the nonprofit, government, and business sectors (all of which he's worked in). In addition to heading up, his passions include technology, books, social causes, and the global church.