Learn how to write emails that convert more donors- guaranteed!

Write fundraising emails that convert more donors – guaranteed!

Learn, step-by-step, how to write better subject lines and copy for your fundraising emails. Includes examples from leading nonprofits and a template you can use right away.

This class will show you – step-by-step – what the pros do to write winning email fundraising appeals:

  • Three steps for finding highly receptive potential donors.
  • Five steps for writing short but powerful fundraising stories.
  • Three steps for selecting the best fundraising email template.
  • How to ask for money without sounding pushy or greedy.
  • How to write appeals that feel conversational and personal.
  • Three ways to create urgency when you don’t have a deadline.
  • How to test the effectiveness of your fundraising messages – before hitting send.


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About Author

John Haydon

John Haydon is one of the most sought-after digital marketing experts for community foundations, nonprofits, and charities. He has helped hundreds of nonprofits realize their best marketing and fundraising results. John is also the author of Facebook Marketing for Dummies.

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