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Improving Your Association’s Learning Program: 4 Strategies
Why do professionals join associations? It isn't just for the annual conference or networking events anymore—although those opportunities are a big part of it! They also join for career advancement and continuing education opportunities. If your learning program feels static, disjointed, or outdated, you risk losing engaged members to more agile competitors who offer modern experiences. To become the go-to resource for your industry, your association needs to develop its [...]
Member Management Software: Frequently Asked Questions
Association professionals face a challenging paradox: members demand personalized digital experiences, yet many organizations are still operating on fragmented systems that treat members like static data points. Choosing the right technology goes beyond maintaining a clean database. It's about finding a platform that can drive growth, personalization, and engagement. Enter member management software. This type of platform makes every touchpoint in the member journey—from initial sign-ups to renewals—seamless and professional. [...]
Payroll Giving Eligibility: A Guide to Recurring Revenue
For any nonprofit development director, the ultimate goal is not just raising money—it is raising predictable money. While galas and end-of-year appeals bring in vital spikes of cash, they are resource-intensive and volatile. The true financial bedrock of a resilient nonprofit is recurring revenue. Enter payroll giving. Payroll giving (also known as workplace giving) is the most efficient, sustainable fundraising channel available. It allows employees to pledge a portion of [...]
Volunteer Time Off Eligibility: The Complete Guide
In the nonprofit world, volunteers are your most valuable resource. They power your events, mentor your beneficiaries, and bring essential skills to your operations. But there is a special tier of volunteers who bring an added bonus: they are being paid to be there. Volunteer Time Off (VTO) is a corporate benefit where employers grant employees paid days off specifically to volunteer with nonprofit organizations. Unlike traditional volunteering that happens [...]
Volunteer Grant Eligibility: The Complete Nonprofit Guide
In the nonprofit sector, time is a resource just as precious as capital. Your volunteers dedicate countless hours to your mission, from tutoring students and walking shelter dogs to serving on your board of directors. You value their time immensely, but did you know that their employers might value it financially as well? This is the power of volunteer grants, a form of corporate philanthropy where companies provide monetary donations [...]
Corporate Sponsorship Eligibility: A Guide for Nonprofits
Securing a corporate sponsor can feel like a watershed moment for a nonprofit organization. It is more than just a check; it is a stamp of approval from the business world that brings funding, credibility, and access to entirely new audiences. A single partnership can fund a program for a year, provide the technology needed to scale operations, or lend the marketing muscle required to turn a local campaign into [...]
Top Fundraising Strategies for Donors Without Employer Matches
Unfortunately, not all donors are going to qualify for employee matching gift programs, which is a key means of tapping into corporate giving revenue. This ineligibility may include some retirees, freelancers, self-employed individuals, and employees at organizations without matching gifts. Rather than focus solely on what employers won’t do, we recommend that nonprofits like yours take proactive steps to engage these “unmatchable” supporters through creative alternatives.Strengthening your donor engagement strategy to [...]
How to Develop an Effective Member Engagement Strategy
If your organization has launched or is considering launching a membership program, doing so can provide various benefits, from adding a sustainable revenue stream to your strategy to creating a loyal community of support for your cause. This is true whether your organization is a professional association that thrives on memberships or a nonprofit that’s offering membership as one of many supporter engagement methods that contribute to your overarching goals. [...]
Marketing Matching Gifts: Advanced Website Strategies
It’s a staggering reality: every year, nonprofits leave an estimated $7 billion in matching gift funds unclaimed. For fundraising professionals, especially those well-versed in corporate matching gift programs, this statistic is not just a missed opportunity; it is a mandate for action. If you already understand the immense value of corporate matching gifts and want to drive even greater results, refining your digital strategy is a must. In this post, you [...]
How to Pair Your Pet Business with Animal-Related Nonprofits
According to Double the Donation, 77% of consumers prefer to buy from companies that have corporate social responsibility (CSR) initiatives in place. For pet businesses like yours, this means supporting shelters, rescues, and other animal welfare organizations in your community. There are many ways to show your support for animal nonprofits, from financial gifts to donations of your services. For example, a dog grooming business might offer shelter dogs free [...]
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