Nonprofits, large and small, collect and analyze data from various sources. Donor data, such as contact information and past giving behavior, enhances donor management and allows organizations to appeal to supporters’ unique reasons for giving. On the other hand, financial data keeps nonprofits organized and aware of the health of their operations. By properly collecting and analyzing data, these insights can be used to forecast donor behavior and even project fundraising revenue. Data consolidation provides a strong foundation for this by ensuring all nonprofit data is accurate, up-to-date, and integrated on a single platform. In this guide, we’ll discuss strategies nonprofits [...]
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Whether you’re looking for a platform to collect fundraising data, automate marketing messages, or simply streamline giving for donors, choosing the right fundraising software is critical to your nonprofit’s ability to raise support. If you’re not sure how to start your search or what to look for, this guide is for you! Let’s review the five steps to shopping for fundraising software to help your nonprofit find the perfect solution. 1. List out must-have features To kick off your search, you’ll need a clear understanding of what you’re looking for in fundraising software. When it comes to choosing one platform over [...]