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So far jenny.russ has created 9 blog entries.

Kids for a Cause: Getting Children Behind Nonprofit Missions


Most children’s ministry leaders, parents, and teachers would agree that practical application is an effective tool for learning. Nonprofit organizations offer a unique way for the kids in your children’s ministry to practice life application. Getting behind a nonprofit cause can actually support their faith when they serve others and work to better their community. As a children’s ministry leader, you may want to encourage parents and kids to support nonprofit causes, but how? In this guide, we’ll cover everything you need to know about getting kids behind nonprofit missions, including:  How Kids Impact Nonprofits How Nonprofits Impact Kids 3 Ways [...]

Kids for a Cause: Getting Children Behind Nonprofit Missions2023-12-14T18:09:37-05:00

Planning a Virtual vs. In-Person Event: 4 Considerations


Is your nonprofit gearing up to plan the event of a lifetime? Fundraising events bring in vital donations and have a huge impact on furthering your mission, but they take time, resources, and planning. To execute a flawless event, whether it’s in-person or virtual, you’ll need the right plan in place.  However, your planning process will look different depending on the type of event you choose to host. Don’t worry – we've got you covered! In this guide, we outline the best practices and tips to help your nonprofit choose the right event type to attract the right attendees and boost [...]

Planning a Virtual vs. In-Person Event: 4 Considerations2023-10-26T15:15:35-04:00

How to Make Nonprofit Website Calls to Action Stand Out


Imagine you’re searching for a cause you’re passionate about and find a nonprofit that aligns with your values. You click through to their website, excited to find out how you can get involved.  However, when you get there, you notice that there’s no easy way to find the donation or volunteer pages. After scrolling through the whole site, you give up and search for another similar organization to support. This nonprofit website needs a major revamp. Your website is one of your most helpful marketing tools, and if it’s functioning correctly, it should convert interested users into supporters of your cause. [...]

How to Make Nonprofit Website Calls to Action Stand Out2023-10-16T10:58:54-04:00

4 Ways Fundraising Software Takes Teams to New Heights


Whether you’re a school sports coach, a member of a PTO or booster club, or the manager of a nonprofit sports organization, you understand just how vital fundraising is to keep your team going. If you already have a few campaigns under your belt, you may be wondering how to improve your outreach or communication methods to continue meeting revenue goals. On the other hand, if you’re just getting started, you’re probably looking for the perfect fundraising idea for your team.  Seasoned fundraising veterans and newcomers alike can benefit from using fundraising software made with group fundraisers in mind. In this [...]

4 Ways Fundraising Software Takes Teams to New Heights2023-10-02T16:00:37-04:00

Key Markers of a Major Gifts Prospect & How to Leverage Them


Major gifts are the largest gifts your nonprofit receives. And no matter what a major gift looks like for your organization—whether that is $10,000 or $100,000—these large donations can do wonders for your nonprofit.  Specifically, major gifts make up a large part of your revenue and allow you to both strengthen your existing programs and services and increase your capacity to serve your beneficiaries, potentially through increasing your nonprofit's endowment.  But before you can tap into these benefits, you have to identify your major donors and prepare to cultivate strong relationships with them. This is done through comprehensive prospect research, which [...]

Key Markers of a Major Gifts Prospect & How to Leverage Them2023-09-28T11:45:19-04:00

Top KPIs for Healthcare Organizations to Demonstrate Impact


The word “quality” gets tossed around a lot within healthcare, and it can mean different things to different people. In fact, quality for a patient likely translates to the amount of wait time in an exam room or their doctor’s bedside manner.  But when primary care providers think of quality they may consider whether all of their patients have made their scheduled appointments or received necessary vaccinations. Similarly, hospital donors may look at quality more holistically and want to know how their contributions are furthering clinical effectiveness and patient satisfaction.  Healthcare KPIs (key performance metrics) bridge the gap between all of [...]

Top KPIs for Healthcare Organizations to Demonstrate Impact2023-05-22T13:57:13-04:00

3 Summer Fundraising Ideas for Your School Organization


While classes are out for summer vacation, many school organizations are still working hard to prepare for the upcoming school year. For example, the PTA might be meeting to plan fun events for students that motivate them to get involved in the community, while the marching band practices for the approaching competitive season. Because these organizations are still meeting, rehearsing, and preparing over the summer, they need to secure the funding and resources that will help them operate in the summer months and during the academic year. This is where summer fundraisers come in. After all, this is the perfect time [...]

3 Summer Fundraising Ideas for Your School Organization2023-04-04T15:36:14-04:00

How to Retain Your Nonprofit’s Major Donors: 4 Expert Tips


Improving your donor retention rate is likely at the top of your nonprofit’s priority list. Your organization should seek to retain donors at all levels, but it’s especially essential to create a major donor retention plan. These donors typically make up only around 20% of a nonprofit’s donor base, but they contribute a staggering 80% of funding (this is known as the Pareto principle or the 80/20 rule).  According to a Bloomerang study, 53% of nonprofits say that major gifts are absolutely crucial for their organizations, but only 41% of nonprofits have a major gift strategy. With a clear major gift [...]

How to Retain Your Nonprofit’s Major Donors: 4 Expert Tips2023-03-14T16:45:26-04:00

5 Ongoing Nonprofit Revenue Streams to Add to Your Strategy


When your nonprofit creates or updates your fundraising plan, you’ll probably plan at least a few one-time initiatives and donation drives. But you’ll also want to make sure you have several ongoing revenue streams set up and detailed in your plan. By adding more revenue streams, your organization will have reliable funding coming in all year long. Diversifying your nonprofit’s revenue streams is more sustainable over time than relying solely on donations, and it can push your organization toward greater overall fundraising success. In order to diversify your revenue, you’ll need to get creative and weigh different options to find the [...]

5 Ongoing Nonprofit Revenue Streams to Add to Your Strategy2023-01-29T20:58:40-05:00
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