Capture Donors’ Attention: 4 Direct Mail Fundraising Tips
TopNonprofits Contributor2023-05-18T23:37:05-04:00Direct mail fundraising is an impactful tool that your nonprofit can use to connect with donors of all ages. While there is a misconception that direct mail isn’t as effective as fast-paced digital marketing, this form of fundraising can uniquely motivate donors to take action and help you reach your nonprofit’s goals. Specifically, direct mail adds a personal touch because it provides donors with a tangible message—something that can feel more meaningful than a simple social media post. As an organization with experience in the world of direct mail fundraising, you’re probably familiar with the reality of working to stand out in [...]