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Creating a Consistent Brand Voice in Your Text Messages
Text-to-give is a great way for your organization to boost revenue and connect with supporters. However, if your messages don’t feel authentic and relevant to your target audience, you might struggle to convert subscribers into active donors of your cause. This is where creating a consistent brand voice can help. Your branding helps supporters understand who your organization is, what you stand for, and why your nonprofit is worthy of donors’ support. [...]
Nonprofit Financial Audits: 5 Frequently Asked Questions
One of the main benefits of registering as a 501(c)(3) nonprofit is that your organization is exempt from paying most taxes. With this provision, you can reinvest all of your revenue back into your organization to help further your mission. However, it might lead you to wonder whether your nonprofit is also exempt from audits. Although the answer to that question is no, nonprofit audits tend to work differently from audits of businesses’ [...]
Building a Responsive Nonprofit Website Design: 3 Tips
Your nonprofit might have strong web content that speaks to your mission, but is your website design user-friendly and accessible to all visitors? A responsive website design can make all the difference in determining whether your supporters stick around to learn more about your organization or leave because of a poor user experience. As you build out your website, it’s important to not only consider what type of content you [...]
How to Use Data Management to Forecast Fundraising Revenue
Before renting an apartment or purchasing a car, you would first decide whether you can afford the purchase. For major everyday purchases like these, affordability is determined by comparing your income to the cost, and the same is true for nonprofit budgets. Since nonprofits depend on charitable donations, their income may seem unpredictable. However, your nonprofit can use its data to predict the results of your future fundraisers. In this [...]
Breaking the Mold: 5 Memorable Nonprofit Video Examples
If you want to make people fall in love with your nonprofit, look no further than video. The combination of compelling storytelling, emotional imagery, and immersive audio creates a lasting impression on viewers, inspiring them to take action and support your mission to enact positive change in the world. In this guide, we’ll showcase some of the most impactful nonprofit videos to guide your content creation journey, including: “Welcome to KIPP Texas Public Schools” [...]
5 Ways Mobile Bidding Helps to Simplify Your Auction
As a nonprofit leader, you likely leverage a variety of digital tools to simplify your fundraising efforts. Not only does software streamline fundraising tasks for nonprofit staff members but it also creates a positive donor experience when supporters interact with it. Easy-to-use tools ultimately help nonprofits grow and retain donors for future support, which is why user-friendly software is a critical part of hosting an auction. In this guide, we’ll explore five [...]
5 Steps to Find Your Nonprofit’s Social Media Audience
When it comes to building your nonprofit’s social media strategy, you have many platforms and methods at your disposal for engaging supporters online. Just like your supporters, no two social media websites are exactly alike. While the Pew Research Center indicates that 72% of the American public uses some type of social media, it’s not surprising that users of different generations prefer to spend their time on different platforms. If [...]
5 Unique Ideas for Nonprofit Conference Presentations
Are you presenting at an upcoming nonprofit conference? Perhaps your organization has empowered you to share your mission as the designated storyteller for your cause. This can be an exciting yet nerve-wracking opportunity. Planning a successful conference presentation goes beyond just hitting your primary talking points. To drive your message home, it’s important to think of original, unexpected ways to connect with and engage your audience on a deeper level. To help [...]
How to Plan a Successful Product Fundraiser in 4 Easy Steps
As a nonprofit professional, you’re likely familiar with the search for fundraising ideas. Maybe you’re hoping to boost participation in a virtual event or attract new donors to an in-person fundraiser. You might ask volunteers for suggestions or reuse previously successful fundraisers. If your brainstorming sessions spur ideas about product fundraisers, you’re on the right track! Product fundraisers, which raise money for organizations through product sales, are an advantageous fundraising [...]
Celebrate Generosity: Honoring Capital Campaign Major Givers
Capital campaigns are major undertakings that will require investment and involvement from your nonprofit’s entire community. In particular, your organization’s major givers will play a pivotal role in the success of these large-scale projects. Not only will major givers provide significant financial support to your campaign, but they can also offer their expertise and guidance during the planning process and act as ambassadors for your cause, inspiring others to give. Clearly, your [...]
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