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An Uncommon Year for Giving: GivingUSA Data [WEBINAR]
Each year, the nonprofit sector receives extensive data describing philanthropy in the United States. In this session, Laura MacDonald, Chair of the Giving USA Foundation and Founder of Benefactor Group, will discuss data and trends from 2020, a year in which the environment for giving was certainly uncommon. Laura will examine the sources of generosity, the causes that donors cared about, and factors that influence both. In addition to [...]
Why Monthly Giving is Easy
Why Monthly Giving is Easy! By Erica Waasdorp, President, A Direct Solution and author of Monthly Giving. The Sleeping Giant and NEW: Monthly Giving Made Easy During the recent Virtual Summit for Nonprofit Changemakers , Ashton Rodenhiser did this wonderful visual overview of what I talked about for 45 minutes. Mind you, she had only heard me speak once before with a different monthly giving focus. It’s truly amazing [...]
Fundraising on the Blockchain: What Nonprofits Need to Know
Not long ago, accepting cryptocurrency donations seemed like a pretty fringe fundraising offering. But if you've been following the news, cryptocurrency is here and is making some serious impact at more and more nonprofit organizations. Is fundraising on the blockchain a good idea for your organization? Where do you even start to find out more about it? This virtual learning event will be an excellent place to begin. Bring [...]
How to Confidently Make the “Ask” (Even if you hate fundraising)
How to Confidently Make "The Ask" (Even if you hate fundraising) What if you knew the steps to pivot off the spin-cycle of small gifts and start securing larger donations on a regular basis? How would you like to confidently secure 50-75% of the funding you need each year by leading your top 30 donors to their best gift? It’s doable. This session will demystify solicitations and help you [...]
4 Trends To Expect For Spring 2021 Fundraising Campaigns
The new year is off and running, and many nonprofits are starting to plan for this year’s fundraisers. It’s the perfect time to reevaluate your fundraising strategies, leaving the less effective approaches in the past, and considering the addition of (or emphasis on) some new ones. But with a limited amount of time and resources, how do you decide which strategies to implement again this year and which to [...]
How Nonprofit Staff Training Is Evolving Due to COVID-19
In the past year, the COVID-19 pandemic has impacted almost every area of our lives. The topics we’re discussing, the ways in which we’re discussing them, who we can connect with— it’s all viewed through a pandemic-era lens. So, it’s no surprise that your nonprofit’s staff and the training they receive is also evolving because of the pandemic. When it comes to training, your staff has new questions. How [...]
Outgrowing RFM Segmentation? How Machine Learning Can Help
After a tumultuous 12 months for fundraising, it’s time to take stock of your nonprofit’s accomplishments and adaptations and then look ahead to build on them. Which of your new fundraising efforts have been successful? How have your donors responded? Have you outgrown any old strategies, and have you been able to use all of your resources to their greatest effect? Let’s hone in on the idea of resourcefulness, [...]
3 Ways Social Media Fundraising Is Changing for 2021
Facebook is hardly a new platform for nonprofit organizations to interact with supporters. At this point, your organization has probably already created a Facebook page, amassed a decent number of supporters following that page, and perhaps even used Facebook Ads to expand the reach of your social media-based fundraising efforts— such as running ads to promote any upcoming virtual fundraising events or peer-to-peer fundraising campaigns. At one point, the [...]
Lead Gift Committees: Success with High-Powered Volunteers
Capital campaigns often recruit volunteers to help with various functions. You might have a campaign steering committee, a kick-off committee, a committee to oversee the feasibility study, and a lead gift committee. But sometimes, managing campaign volunteers may seem like more work than it is worth. Volunteer committees do require lots of work to make them function well. And when they don’t work well, they can undermine the success [...]
New Frontiers in Fundraising
Join us for a free virtual event on Thursday, November 11 at 2:00 Eastern Save your spot for the live event or to be sent the recording here The rising relevancy of NFTs, Crypto, and Blockchain in fundraising The future of fundraising - with blockchain, cryptocurrency and NFTs - is here and ready for you. In this recording of a live, virtual session at September 29, 2021 [...]
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