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Incentivizing Marketing Behavior in Your Staff
As a nonprofit leader, you should always be attempting to optimize your staff's behavior so that you can maximize your impact while keeping your costs low. However, doing so is not always easy. Although your staff is likely emotionally attached to your cause, it’s easy for them to get into the groove of their roles. If left unchecked, this can eventually alter behavior, making the person reluctant to do anything [...]
5 Big Reasons Donors Leave (That You Can Fix)
This post was originally published to John Haydon's blog and is being shared here, with his permission. For most nonprofits, December is the biggest month of the year for the number of new donors acquired, and the amount of total funds raised. Kudos to you if you hit your revenue goals and your acquisition goals. After all, attracting new donors is not easy during a time when hundreds of other [...]
How to Rebuild Your Nonprofit’s Website: A Mini Guide
Rebuilding a website is a huge decision for any organization, especially a nonprofit. Whether you're completely rebranding or trying to expand your website's outreach, you'll have to pick the right website solution for your organization's specific needs. While there isn’t a one size fits all approach, there are a few essential best practices any nonprofit can use to revamp its website. We’ll look at the basics of a website overhaul, [...]
A Millennial’s Perspective: Job Search
How I Knew It Was Time To Move On… Just a little over a year ago, I left my very first communications job. I adored this job. I had a lot of really great projects that not only validated my skillset, but challenged it each and every day. I loved my coworkers and I loved being able to be a part of nonprofit side of the corporation through different projects, [...]
Future of Philanthropy: Nicholas Midler
"Future of Philanthropy" is a new department dedicated to showcasing the amazing work of young, aspiring-- and inspiring-- nonprofit leaders. Once every month or two, we will showcase a young person who is intent on making a difference in the world. This first installment features Nicholas Midler, co-founder of The Family Connection Kindercamp, a six-week non-profit summer camp on St. Thomas, U.S. Virgin Islands. The U.S. Virgin Islands has a serious education crisis – 83% of 3rd-11th graders [...]
Diversity in the Nonprofit Board Room
One of the best assets of a nonprofit organization is its Board of Directors. One of the biggest challenges, however, is creating a board that is diverse, inclusive, and representative of the community it serves. Jeri Eckhart-Queenan, a partner at The Bridgespan Group, believes: “The most effective boards are those that are able to bring together a diverse group of people that bring a range of thought and [...]
Would Your Board Members Rather Have a Root Canal Than Raise Money?
Every nonprofit organization relies upon the philanthropic support of others to ensure that necessary resources are available to carry out their mission. Thousands of professionals attend annual conferences hosted by fundraising associations covering a wide range of topics. Hundreds of books and articles have been written about fundraising along with extensive research on best practices of annual appeals, major gifts, capital campaigns, donor software systems and digital media technologies. Yet, [...]
What’s Wrong with Valentine’s Day Could Benefit Your Nonprofit
Warning: If you are a jeweler, candy maker, florist, or card company, you will probably want to stop here and use your time to prepare for the annual rush of last minute shoppers. Well, here we are, one week out from Valentine’s Day. Love is in the air! We have all selected that perfect, personal gift that only a soulmate could procure… Ha! Just kidding! For many procrastinators reading this [...]
Cultivate Major Gift Donors with a Month by Month Plan
This post was originally published to Amy Eisenstein's blog, and is being shared here with her permission. Cultivating your potential major gift donors builds and strengthens your relationship with them. Cultivation is a fundraising art, and today you’re going to learn tips on Cultivating Donors. Assuming you’ve been following the Major Gifts Challenge, you already should have a list of your top prospective donors ready to cultivate. If you’re new to the [...]
“You’re Welcome, Everyone.” Signed, Millennials
We catch a bad rap as Millennials. We’re flaky. Not loyal. Lazy. Always on our cell phones. But the truth is, we’ve changed the world already. And we’ve only been relevant for a few years. As I started compiling points for this article, I realized that we Millennials are concerned with one thing: comfort. In a world of constant chaos and connectivity, we strive to find those bright spots in [...]
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