Fundraising|Partner Post

Apple recently made their Apple Pay service available for donating to nonprofits. While it would be simple to discount Apple Pay as just one more gimmicky, shiny toy in your fundraising software, the truth is that Apple Pay will have a noticeable effect on revenue for many organizations. Easier donations mean more completed donations. Numerous statistics back this up. Two thirds of consumers make purchases by phone. Just like buying, donating is a transaction. Consumers have discovered the ease of buying by mobile and now expect to give with the same convenience. Twice as many mobile transactions are completed by Apple [...]

This article originally appeared on Blackbaud's NPEngage and is being used here with their permission. With online giving now a major component of most organizations’ donor programs, it’s imperative that your donation forms are optimized to be effective.  It’s also important to ask for the donation you want. And trust me—you want monthly gifts! In fact, it was revealed in the Blackbaud Institute’s Sustainers in Focus Part 1 that donation revenue has the potential to increase by a whopping 50-300% per donor when you can get them to commit to sustained giving. By making monthly giving the website default, you are signaling that [...]

The State of Peer-to-Peer Fundraising 2016 Report from DonorDrive has new stats that bring four key trends to light, all of which can dramatically increase your fundraising. DIY is on the rise At the nonprofit conferences everyone is talking about Do It Yourself fundraising. If you're not familiar with it, DIY gives your supporters the opportunity create their own campaigns (based on things like life events, memorials or running in a marathon) through your peer-to-peer software. It's quickly becoming the next revenue stream in fundraising and many organizations are using it to replace lost income from waning signature events. Stats from [...]