Crowdfunding for Nonprofits: It’s Still Growing!


    Nonprofits in search of more funds and a strong social media program should consider a crowdfunding campaign. Crowdfunding not only raises money but increases brand awareness.   Devin D. Thorpe, author of Crowdfunding for Social Good, believes: “While crowdfunding does not constitute a complete development plan, no development plan is complete without crowdfunding.”   A recent Crowdfunding Industry Report outlined how the crowdfunding track record: $1.5 billion raised in 2011, $2.7 billion in 2012, and $5.1 billion in 2013. The most recent data pins social causes as the most active category (30%), with the average successful campaign raising approximately [...]

Crowdfunding for Nonprofits: It’s Still Growing!2017-08-12T13:02:29-04:00

Nonprofits and Data: You Can’t Know Too Much


This post was originally published on our sister site, Third Sector Today Jamey Heinze, Chief Marketing Officer at CDS Global, recently spoke at the 2014 Bridge to Integrated Marketing & Fundraising Conference on the topic of how nonprofits can utilize certain marketing techniques more effectively than for-profits can. The full discussion can be found in a brand new white paper: “The Nonprofit vs. For-Profit Marketing Approach: Ten Techniques Your Organization Should Consider.” In this blog post, Jamey talks about technique number 5 – collecting “too much” data on your constituents. Read about the other techniques here. I realize that for-profits have taken quite a [...]

Nonprofits and Data: You Can’t Know Too Much2016-03-23T23:34:25-04:00
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