4 Tips to Engage Volunteers in Major Campaign Fundraising


Volunteers don’t just support the logistical aspects of major campaigns, such as creating marketing materials and supporting events. They advocate for your nonprofit’s mission, providing the on-the-ground support your campaigns need to reach their ambitious goals. According to BWF’s comprehensive campaign guide, the majority of nonprofits running campaigns strongly agree that volunteers play a major role in the success of their campaigns: With that in mind, this guide compiles four tips to recruit, engage, and retain volunteers to support your major campaigns’ success. 1. Recruit volunteer leaders. When recruiting major campaign volunteers, it’s helpful to start small by recruiting a handful [...]