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How to Build a Successful Recurring Giving Program Using the Tools and Theories of Behavioral Economics [ONLINE WORKSHOP]
Did you know that recurring donors can be up to 4x more valuable than one-time donors? Online retention rates for ... -
Behavioral Economics [Virtual Workshop] with CFRE Credits
Behavioral Economics refers to a method of economic analysis that applies psychological insights into human behavior to explain economic decision-making. ... -
Influencer Marketing and Nonprofits
This is part one of a six-part series based on content from Social Media Week Los Angeles, held at the ... -
How Simulating Vision Loss Helped Donors Connect to Our Cause
When you’re so absorbed by an issue every single day, it’s easy to forget that many people (even donors) may ... -
Incentivizing Marketing Behavior in Your Staff
As a nonprofit leader, you should always be attempting to optimize your staff’s behavior so that you can maximize your ... -
SEO Q&A With Kris Reid
Craig Van Korlaar (TopNonprofits) Q: How do you explain SEO (Search Engine Optimization) to someone who is not familiar with ... -
Q&A: Text Messaging (YMCA Ann Arbor)
Craig Van Korlaar (TopNonprofits) Q: Jan, can you tell us a little about your organization and what you use text messaging ...
