tnpadmin, Author at Top Nonprofits by Nexus Marketing

“You’re Welcome, Everyone.” Signed, Millennials

tnpadmin2016-05-31T09:40:02-04:00

We catch a bad rap as Millennials. We’re flaky. Not loyal. Lazy. Always on our cell phones. But the truth is, we’ve changed the world already. And we’ve only been relevant for a few years. As I started compiling points for this article, I realized that we Millennials are concerned with one thing: comfort. In a world of constant chaos and connectivity, we strive to find those bright spots in the world. And if we can’t…well…we just make it ourselves. Here’s a list of reasons you should be thankful for the Millennials in your life: We made the “athleisure” trend a [...]

“You’re Welcome, Everyone.” Signed, Millennialstnpadmin2016-05-31T09:40:02-04:00

Fundraising Events: 4 Forward-Thinking Ideas
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Fundraising Events: 4 Forward-Thinking Ideas

tnpadmin2024-08-02T14:47:19-04:00

Events have been a mainstay in the nonprofit fundraising world for decades. If you’ve been in the nonprofit realm for a while (at least, the past two years or so), you’ve seen firsthand how these events have been shaken up, evolved, and adjusted due to the ongoing public health crisis. But even in the face of all of that adversity, they’ve still remained profitable for nonprofits! Now that the mass “pivot” (everyone’s favorite word) of fundraising events has somewhat settled down, your team can begin creating plans for your fundraising strategy for the long run. If you want to continue growing [...]

Fundraising Events: 4 Forward-Thinking Ideastnpadmin2024-08-02T14:47:19-04:00

How to Write Effective Email Newsletters

tnpadmin2016-05-04T23:41:36-04:00

This post was originally published on John Haydon's website.Imagine a world where every email newsletter you sent out directly impacted the results of your organization.A world where open rates are high, readers are interested, and each new send resulted in more calls, more donations, and more people signing up to support your cause. It’s closer than you may think… If you’re already sending an email newsletter for your organization, you’ve hopefully seen how rewarding effective email newsletters can be. And while you may have room for improvement, with a few simple tweaks you could soon be on your way to better email [...]

How to Write Effective Email Newsletterstnpadmin2016-05-04T23:41:36-04:00

How to Increase Fundraising with Matching Gifts

tnpadmin2016-04-19T16:51:30-04:00

It’s a shame when two of your friends get you the same birthday present. Like, hello, what does a grown person need with two Hot Wheels racing sets? You want different gifts from everyone or at least receipts so you can get what you want. While matching gifts might ruin your birthday, they’re exactly what your nonprofit wants. Gifts to nonprofits usually come in monetary form, which is why it’s never bad to receive two of the same gift. However, depending on the nonprofit, if a person donates two Hot Wheels sets then the donor might disappoint a few folks. What [...]

How to Increase Fundraising with Matching Giftstnpadmin2016-04-19T16:51:30-04:00

Leverage the Power of Storytelling Technology to Raise More Funds

tnpadmin2016-04-18T10:09:44-04:00

My maternal grandmother left Italy for the United States at age 19 and cried throughout the entire transatlantic voyage. She didn’t know when she’d see her mother again nor what fate awaited her in a strange land. Fortunately, she found piecework at a raincoat factory and survived on a few dollars a week. I know about these and other memories, because I interviewed her with a hand-held video camera some 15 years ago. When Grammie died at age 101, this video became an invaluable treasure to friends and family. [adrotate banner="111"] Nowadays, people can capture their life stories through much [...]

Leverage the Power of Storytelling Technology to Raise More Fundstnpadmin2016-04-18T10:09:44-04:00

Nonprofit Tech: 5 Types of Software to Elevate Productivity

tnpadmin2016-04-18T01:34:34-04:00

In a world full of people constantly striving for perfection, it’s only natural for your nonprofit to crave new levels of speed, efficiency, and time management in your everyday projects. That being said, your nonprofit team are not superheroes, and there are definitely times when juggling every task — from fundraiser development and data tracking to marketing and communications — can be just too overwhelming. Luckily, that’s where all the extraordinary types of nonprofit software come into play. Of course, your nonprofit probably already has some of these types of software in place, but the real question is: are you using [...]

Nonprofit Tech: 5 Types of Software to Elevate Productivitytnpadmin2016-04-18T01:34:34-04:00

Nonprofit Hiring: The Right Degree?

tnpadmin2016-03-30T03:55:04-04:00

Are liberal arts degrees the norm in the nonprofit sector? These days, many recent college graduates experience cautious optimism. The world is at their fingertips, but what lucrative direction will their degrees take them? For liberal arts graduates in areas such as sociology and philosophy, job prospects could seem limited - on the surface. However, isn’t the nonprofit realm a place of comfort where such job seekers may utilize their broad studies in writing, analysis, and research for the plethora of tasks required of most positions? According to a June 2014 report in Nonprofit Quarterly, the type of degree a [...]

Nonprofit Hiring: The Right Degree?tnpadmin2016-03-30T03:55:04-04:00

7 Reasons to Serve on a Nonprofit Board

tnpadmin2016-03-28T10:37:58-04:00

It may sound a little self-serving, but there's an easy way to advance your career, get networked, while you're also doing good for others. Serve on a nonprofit board. Of course, the primary reason you should serve on a nonprofit board is that you want to make the world a better place and you care about the cause. But, serving on a board and bringing your knowledge, energy, and expertise to the table is something that can not only benefit the organization but you as well. Many reputable and leading charities have seasoned business leaders serving on their boards. [...]

7 Reasons to Serve on a Nonprofit Boardtnpadmin2016-03-28T10:37:58-04:00

Nonprofits and Data: You Can’t Know Too Much

tnpadmin2016-03-23T23:34:25-04:00

This post was originally published on our sister site, Third Sector Today Jamey Heinze, Chief Marketing Officer at CDS Global, recently spoke at the 2014 Bridge to Integrated Marketing & Fundraising Conference on the topic of how nonprofits can utilize certain marketing techniques more effectively than for-profits can. The full discussion can be found in a brand new white paper: “The Nonprofit vs. For-Profit Marketing Approach: Ten Techniques Your Organization Should Consider.” In this blog post, Jamey talks about technique number 5 – collecting “too much” data on your constituents. Read about the other techniques here. I realize that for-profits have taken quite a [...]

Nonprofits and Data: You Can’t Know Too Muchtnpadmin2016-03-23T23:34:25-04:00

The of Roots of Fundraising: How We Got Here

tnpadmin2016-03-18T01:25:17-04:00

Let's take a look at the roots of fundraising. Did the history of professional fundraising in the U.S. begin with the Village People? Not exactly, but the YMCA played a significant role. The origins of America were ripe with fundraising, as the wealthy came to the aid of the new colonies, according to Philanthropy in America: A Comprehensive Historical Encyclopedia, Volume 1 (ed. Dwight Burlingame). The philanthropy gave the independent nation a boost so it could acquire strength and confidence. However, to speak of fundraising on a national, professional scale, consideration goes to the system that Charles Sumner Ward [...]

The of Roots of Fundraising: How We Got Heretnpadmin2016-03-18T01:25:17-04:00

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