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5 Ways Nonprofits Can Engage Gen Z and Gain Their Support
As Gen Z's oldest members enter adulthood, nonprofits must pivot and add to existing strategies to gain their support. After all, these are the newest changemakers — and they’re ready to make their mark. Like every generation, Gen Z has unique quirks, challenges, and preferences that inform how you should approach them. This guide will walk you through strategies you can implement to connect with your donor base’s next generation [...]
Are Virtual Fundraising Events Still Worth Hosting in 2025?
As you plan the fundraising events on your nonprofit’s calendar this year, you likely have questions about which formats will attract the largest audience: in-person, virtual, or hybrid. You may think in-person events are your only option now that the pandemic is far behind us, but that’s not the case. Virtual and hybrid events absolutely still have a place in the nonprofit fundraising world. In 2024, organizations that hosted all-virtual events reported a notable [...]
5 Ways Small Businesses Can Reduce Inventory Waste
Selling products isn’t just for retailers—almost every small business can benefit from diversifying its revenue in this way. During times of economic uncertainty, offering merchandise is a great strategy to insulate your business from hardship and shore up your finances. For example, a dog kennel might begin to offer grooming services, gourmet treats, and pet accessories like collars and leashes to create more income streams. Or, a hair salon might [...]
Nonprofit Accounting FAQs: Your Questions Answered
Working at a nonprofit is a balancing act. From marketing to fundraising to programming, you may take on different roles at any given time—even if they’re not necessarily your assigned position. While you may easily be able to step into different areas of your nonprofit’s operations, helping with accounting tasks may not be as simple. Whether you’re working at a small nonprofit with your executive director handling financial responsibilities, a [...]
Maximizing Attendance: 5 Tips for Promoting Nonprofit Events
A successful nonprofit event is about more than just great planning—it’s about getting people to attend. Whether you’re hosting a fundraiser, awareness campaign, or community event, strong attendance is key to raising funds and boosting engagement around your mission. But how do you stand out among other events? Simply announcing yours isn’t enough. Promoting nonprofit events can be challenging due to limited budgets and small teams, but the right event [...]
A Recruitment Marketing Guide for High-Growth Organizations
Keeping pace with an increase in support is a great problem for nonprofits to have, whether you’ve surpassed your yearly fundraising goal earlier than expected or booked out your volunteer schedules. With more resources, your nonprofit can expand its programs and reach new mission-centric milestones. However, to successfully scale up your operations, your organization needs to scale up your staff’s capacity. With nonprofit hiring being down over the past few [...]
5 Creative Ways to Reduce Your Nonprofit’s Event Costs
Whether you’re running a classic event fundraiser you do every year or experimenting with a new, unique idea, it’s essential to ensure your events bring in more than they cost to run. After all, that’s the only way an event fundraiser can actually raise funds! There’s no getting around the fact that nonprofits need to spend money to host memorable, engaging events that encourage donations. However, there are creative solutions nonprofits [...]
What Is a Learning Management System? + Other FAQs
Your nonprofit’s team is no stranger to change. To continue fulfilling your mission, you must stay on top of shifting community needs, donor preferences, regulatory requirements, and technology trends. That’s why investing in continuous learning is vital to your long-term success. TopClass defines a learning management system (LMS) as “an online platform that makes it easy for organizations to design, manage, and track educational, training, and certification programs.” It’s the [...]
Strategic Planning in Times of Uncertainty: Adapt Your Plan
Your organization likely already has a strategic plan that shapes how you advance and achieve your mission. This plan helps you accomplish your goals and ensure the long-term success of your nonprofit. While this type of standard strategic plan is sufficient during times of internal and external stability, it may not be viable in the face of large-scale uncertainty or challenges. Creating a plan that specifically addresses the issues you’re [...]
3 eLearning Trends Associations Should Watch Out For in 2025
For many associations, the end of the year is characterized by holiday-themed events and year-in-review recaps. However, this is also the time to look toward the upcoming year. The eLearning landscape evolves constantly, and associations must stay ahead of the curve to maximize the value they deliver in the new year. In this guide, we’ll unpack three eLearning trends associations should watch closely in the upcoming year for ideas to [...]
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