Blogs2022-06-24T17:34:48-04:00

The TopNonprofits blog contains articles, stories, tips, and other helpful information for nonprofit professionals. Be sure to bookmark this page and join our mailing list so you won’t miss any new material added to this treasure trove of knowledge.

Our blogs are written by seasoned professionals with topics carefully selected and information referenced and curated to provide the best possible information available on the Internet. We’re always open to new ideas, suggestions, and contributions for content. Start learning by clicking on the selections found on this page. Contact us if you have any questions.

11 Nonprofit Graphic Design Tips to Help You Stand Out

What is Nonprofit Graphic Design? Every nonprofit, from the Gates Foundation to a startup organization that operates out of a garage, has a story. This story is the most powerful tool you have in your arsenal to get people to support your cause. Since the advent of the digital age, virtual communication has become nonnegotiable for pandemic-era fundraising and connecting with donors. This is where graphic design enters the picture. [...]

Donation Form Abandonment: How to Recapture Your Donors

Donation form abandonment happens when your nonprofit supporters navigate to your donation page and start filling it out, but end up navigating away from the page before the contribution is complete. Abandonment doesn’t necessarily mean the supporter had a change of heart. They may have been distracted by a phone call, lost internet connection, or realized they were late for a meeting. No matter their reasoning for abandoning the [...]

Nonprofit Marketing: 3 Easy Ways To Grow Your Audience

Your nonprofit pursues a worthwhile mission, and as a marketing professional, it’s up to you to find the unique channels and messages that help current and potential supporters see that. Otherwise, they might take their support to a different organization that better communicates its purpose and inspires its audience to take action. Not to mention, you’re likely working with limited marketing dollars, meaning the strategies you choose should not [...]

Using Facebook Challenges to Engage Supporters

Scrolling on phones, reading the news, referencing the latest trends— social media is ingrained in popular culture across the generations. We’d guess that your nonprofit isn’t using the platforms and their fundraising tools to the fullest extent to engage supporters. Few are! The truth is that social fundraising has come a long way from the standard “Donate” button featured on profiles and Facebook fundraisers. Throughout this article, we’re going [...]

Smart Fundraisers are Prepared for Uncertainty

Smart fundraisers are getting better at planning for uncertainty. Just when we thought we were out of the woods, new strains and variants of the COVID virus have sent many fundraisers scrambling, again. Rather than waiting for things to ‘return to normal,' be prepared to pivot. A good fundraising plan should start with an analysis of development activities, either a formal audit or an informal survey of the current [...]

4 Foundational Tips for a Sure-Fire Fundraising Strategy in 2022

Remember, each passing year is another chance to improve. Imagine what your organization could accomplish in 2022 if you began each initiative with streamlined donor records, an arsenal of canned reports to track key metrics, and a solid plan to prioritize each donor segment individually. While your nonprofit’s plan will be unique, these foundational tips are sure to help you set the stage for the new year with a [...]

Your Nonprofit Logo is a Spark, Not the Flame

Remember these words: Your nonprofit's logo is not your story. If you Google “nonprofit logos,” you’ll see some common themes. Hands. Globes. Holding hands around a globe. Hearts. I get how this happened. Many nonprofit leaders really want to take every opportunity to help you understand that they are helping people. They want that to be clear. They want to use every tool, including their logo, to tell their [...]

Pandemic-Era Fundraising & You: 5 Tips to Raise More

Over a year and a half has passed since COVID-19 was declared a pandemic, and needless to say, a lot has changed in that time. Even the vaccine’s growing availability, social distancing, mask regulations, remote work, and other safety measures remain facts of life. As a nonprofit fundraising professional, you’ve likely seen your nonprofit’s fundraising strategy change drastically in the pandemic era as well. In the past, you may [...]

Remote Donor Management: How to Engage Donors from Afar

If we’ve learned anything during the pandemic and similar past crisis fundraising, it’s that relationships matter. And forming those relationships requires thought-out strategies and a will to succeed with engaging your donors, especially when you can’t interact face-to-face. With the added challenges of widespread health concerns and social distancing guidelines over this past year and a half, fundraising professionals have had to rethink how they engage with supporters. Even [...]

What about those leaked reports from Facebook and Instagram?

Amy DeVita, TopNonprofits: I'm really excited to have Ms. Julia Campbell with us today. She is my favorite go-to, social media expert. Not only does she understand social media very well and stays on top of all the changes, but she also has a very deep background in nonprofit work. Julia, Hello and thanks for joining us today. Julia Campbell: Thanks for having me, Amy Amy DeVita, TopNonprofits: I'm sure [...]

EXPLORE OUR NONPROFIT RESOURCES

Sign up for a webinar, tune into a podcast, take a course, or access a guide on a vast array of topics including fundraising, board governance, marketing and communications, and much more!

We are renowned for our top-nonprofit lists including the best logos, websites, and degree programs. We also have an ever-expanding blog full of valuable information to help your not-for-profit org reach its potential.

Courses
Podcasts
Webinars
Papers
Guides
Go to Top