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Why Clothing In-Kind Donations Are Valuable to Nonprofits
Nonprofit fundraising professionals spend much time brainstorming ways to secure financial support from various sources, from soliciting major donors to establishing legacy donor programs to creating a recurring giving system. However, it’s well known that in-kind donations, defined as any non-monetary gift to nonprofits or other causes, can also be extremely helpful. While various useful goods and services can be given to nonprofits as in-kind gifts, this guide will discuss an often-overlooked donation: clothing! [...]
5 SEO Tips to Boost Your Nonprofit’s Online Visibility
In a 2022 study conducted by HubSpot, organic search was ranked the top source of website traffic for all of the 1,600-plus participating organizations. Organic search, or natural search, refers to the results on a search engine that are not influenced by paid ads. In other words, these results are the content that appears first on the page (or the “top-ranking” pages) that isn’t marked with a “Sponsored” flag. To attract more organic search traffic, your [...]
5 Nonprofit Cash Management Statistics & Trends for 2024
Managing your nonprofit’s finances is about more than just raising money and recording what you earn and spend. It also involves financial stewardship—the practice of saving, storing, and investing your cash reserves wisely to boost your organization’s long-term financial health. This means it’s crucial not only to manage your organization’s reserve funds well but also to stay aware of the current financial best practices and trends in the nonprofit sector. We’ve [...]
4 Surefire Strategies for Effective Major Donor Fundraising
Major gifts—the largest individual contributions your organization receives—are one of the most significant sources of nonprofit revenue. Many organizations find that 80% of their individual donation revenue comes from just the top 20% of their donors. In some cases, the ratio is closer to 90/10! What constitutes a major gift will vary based on your nonprofit’s unique size and scope. However, the importance of these gifts is the same across the board—they [...]
How to Maximize Sorority and Fraternity Capital Campaigns
Capital campaigns are lucrative sources of funds for large-scale projects for sororities and fraternities. However, they can be daunting to plan, execute, and iterate on in the future. That said, your deep connection with your alumni/ae uniquely positions you to run a successful capital campaign. Whether it’s your first time running a capital campaign or you’re a seasoned pro, the tips in thie guide can help your fraternity or sorority [...]
5 Unique Fundraising Ideas to Spice Up Your Next Event
There are many ways to put creative spins on traditional events, from incorporating themes to adding gamification. Sometimes, however, no matter what you do, your fundraising calendar won’t inspire the excitement you’re hoping to see in your nonprofit’s audience. What do you do in that scenario? When adding twists to your existing events isn’t sparking joy anymore, it’s time to rework the foundation of your events by choosing unique and creative [...]
Volunteer Retention: 5 Tips for Earning Long-Term Support
Whether you’re planning an advocacy campaign, a new program, or an online donation drive, your nonprofit needs volunteers. But are the volunteers you recruit sticking around? Volunteer recruitment is a challenge for many nonprofits, but fortunately, there’s a simple solution: keep as many of the volunteers you currently have as possible. Of course, this is easier said than done unless you have a reliable volunteer retention strategy. To help your nonprofit [...]
Choosing a CMS: 3 Tips Your Nonprofit Needs to Know
A strong website ties together all of your nonprofit’s activities and accomplishments—educating visitors about your mission, sharing updates with your supporters, and accepting online donations. Because of this, 68% of nonprofits have redesigned their website in the last three years and 94% have a website optimized for mobile browsing. To build and manage an engaging website, you need a user-friendly, comprehensive content management system (CMS) that fits your nonprofit’s needs. Whether you’re [...]
4 Tips to Engage Volunteers in Major Campaign Fundraising
Volunteers don’t just support the logistical aspects of major campaigns, such as creating marketing materials and supporting events. They advocate for your nonprofit’s mission, providing the on-the-ground support your campaigns need to reach their ambitious goals. According to BWF’s comprehensive campaign guide, the majority of nonprofits running campaigns strongly agree that volunteers play a major role in the success of their campaigns: With that in mind, this guide compiles four [...]
4 Best Practices for Managing Advocacy Group Finances
Effective financial management is essential for any organization. No matter your purpose, well-managed finances yield data-driven insights that allow those in financial positions to plan and achieve the organization’s goals. Financial management is especially important for advocacy groups since these organizations tend to work under tight budgets and face greater challenges with maintaining public trust. To help, we’ve compiled this list of four best practices your advocacy group can implement [...]
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