Blogs2022-06-24T17:34:48-04:00

The TopNonprofits blog contains articles, stories, tips, and other helpful information for nonprofit professionals. Be sure to bookmark this page and join our mailing list so you won’t miss any new material added to this treasure trove of knowledge.

Our blogs are written by seasoned professionals with topics carefully selected and information referenced and curated to provide the best possible information available on the Internet. We’re always open to new ideas, suggestions, and contributions for content. Start learning by clicking on the selections found on this page. Contact us if you have any questions.

Understanding and Segmenting Your Audience

The future of marketing lies within personalized, unique audience experiences. And the time has come for nonprofits to develop their audience journeys through audience segmentation. Running your marketing department without a solid understanding of your audience translates to wasted time, ineffective campaigns, and tons of unsubscribes.    Giving – whether it be actual money, time, or simply attention – has become a deeply personal thing. So you HAVE to make [...]

How to Turn Your Non-Profit Idea into a Legal Entity (US)

If your passions have led you to consider starting a nonprofit, then you’ll be happy to know that nonprofits come with a host of benefits. Perhaps the most well-known advantage is becoming eligible for tax exemption, but there are many others that are equally beneficial. After becoming a nonprofit, your organization will enjoy limited liability under the law and be eligible to receive grants and donations. Additionally once you get [...]

Understanding the Corporate Funder

Understanding the Corporate Funder Mentality   What are corporate funders thinking as it relates to charitable giving in the 21st Century? In 2013, according to the Giving USA Foundation, corporations donated $16.76 billion to charity. Although as a total percentage of giving, this is significantly less than donations by individuals, it is still sizable and an important element of a comprehensive revenue strategy. In order to obtain charitable dollars from [...]

5 Successful Fundraising Strategies: A Year in Review

The past year was a productive one for fundraising. With technology always changing the way we accept donations and spread the word about our fundraising efforts, we didn't slow down all year. But right now, it’s time to take a breath. So finish your annual fund campaign thank-you letters, update your followers with your year-end fundraising statistics, and reflect on the past year. We can learn a lot from looking [...]

Be Ready for Disaster with an Emergency Relief Campaign

This post was originally published to DonorDrive's Blog and is being shared with their permission. Photo by NASA on Unsplash It’s said you can’t plan for a disaster. But really, you have to. It’s officially hurricane season and the nonprofits that have a plan in place are the ones most likely to get the donations when disaster strikes. In this article, we’ll focus on the basics that will make your [...]

Starting a Charitable Organization

Startups Nonprofit-Style Many of my friends have recently left the comfort of government and corporate jobs to take a chance with a startup company. In fact, last year, I did the same thing. It’s the type of risk that our parents shudder to think about and it’s something that a lot of people further in their career wouldn’t dream of doing. But startups can be incredibly exciting, liberating and lucrative [...]

7 Markers of a Major Gifts Prospect [& How To Leverage Them]

CP-Top Nonprofits-7 Markers of a Major Gifts Prospect-feature You want them, but you don’t know how to find them. We’re talking about major gift givers, the stars of your nonprofit once you know how to identify them. There’s no single characteristic that defines major donors. But with a combination of these 7 key markers, you’ll learn how to combine your resources to find the major givers in your prospect pool: [...]

How to make your next conference call better

  When you’ve got a team of people who don’t work in close proximity to you, it’s almost impossible to avoid the conference call. A few years ago, when remote working was a new concept, conference calls were seen as the way to make sure your remote team remained engaged with office culture and collaboration.   Now – just like most other means of communication that stem from the 90’s [...]

10 Tricks for Nonprofit Employees to Avoid Work Burnout

Sometimes there’s a story we tell collectively. When nonprofit colleagues were asked for their candid suggestions on how to avoid burnout, they got right to the core. Having worked in the trenches in some way with each of these pros reconfirmed for me that there’s nothing like the camaraderie and resourcefulness of those who work in this sector. We can’t do it alone, but we can certainly get through the [...]

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