How to Choose the Right Grant Writing Course for Your Goals

2024-03-19T11:57:43-04:00

Many nonprofit professionals first interact with grants by helping write a grant proposal. If you’re tossed into a grant writing project with no guidance or training (just the task of securing crucial dollars for your mission), what should you do? First, remember that you’re not alone! Grant writing is a fairly universal, shared activity among nonprofits. There are tons of resources and experts out there willing to share their insights and get you up to speed with a new skill set. Online grant writing courses are the most popular options these days for their convenience and flexibility. If you want to [...]

How to Choose the Right Grant Writing Course for Your Goals2024-03-19T11:57:43-04:00

How to Collect and Decode Nonprofit Member Engagement Data

2024-03-18T15:32:36-04:00

The success of most nonprofit organizations is dependent on reliable and consistent supporters. Donations may ebb and flow. Events may come and go. Volunteers may be temporary, but overall, the stronger and more reliable your members are, the better your organization will perform. So what then is the key to maintaining a strong, consistent, and reliable membership? It’s member engagement. Simply put, nonprofits that know how to keep their members engaged and can do it year after year will be more successful. Organizations should be able to track, collect, and decode data connected to their member engagement activities. This data can be critical [...]

How to Collect and Decode Nonprofit Member Engagement Data2024-03-18T15:32:36-04:00

4 Tips to Write Compelling Google Ads for Nonprofits

2024-03-05T10:46:09-05:00

Have you ever Googled something and noticed an advertisement at the top of the results page marked “Sponsored?” You’re looking at a Google Ad, an advertisement placed by an organization to promote their services, products, or mission. Your nonprofit can use these ads to promote your mission, inform people about involvement opportunities, and encourage online donations—all for free, through the Google Ad Grant (more on securing this grant below). But for your nonprofit to drive results from its Google Ads, you need to ensure your ads are compelling and encourage internet users to take action. Let’s explore some top tips for [...]

4 Tips to Write Compelling Google Ads for Nonprofits2024-03-05T10:46:09-05:00

Capital Campaigns 101: What are Feasibility Studies?

2024-02-28T09:39:56-05:00

Capital campaigns require significant investments of your organization’s time, resources, and energy. So, just like someone buying a car or a house, you need to go into this investment with your eyes wide open. That’s where a planning and feasibility study comes in. In this quick guide, we’ll explore what feasibility studies are, how they work, and how they can help your nonprofit get a strong start to a capital campaign. By prioritizing a feasibility study and acting on its findings, your organization can set itself up to reap the benefits of a successful campaign: funding for a major capacity-building project, [...]

Capital Campaigns 101: What are Feasibility Studies?2024-02-28T09:39:56-05:00

Why Event Gamification Works and Top 5 Gamification Ideas

2024-02-26T11:01:16-05:00

From the moment attendees check in to your event, you want to capture their attention and provide an unforgettable experience. Ever considered turning your event into a series of games or challenges that encourage attendees to take desired actions and enhance their event journeys? Enter event gamification. When you incorporate game-like elements and challenges into your event, you excite your attendees and encourage their active participation. It’s a creative way to transform your event and make it stand out from others in the nonprofit sector. In this guide, we’ll explain why event gamification is so effective, how you can implement it, [...]

Why Event Gamification Works and Top 5 Gamification Ideas2024-02-26T11:01:16-05:00

Understanding the 4 Key Nonprofit Financial Roles: A Guide

2024-02-13T16:48:49-05:00

Nonprofits are typically composed of hardworking professionals who wear many hats. While each staff member may have a specific title like “fundraising director” or “project manager,” they often take on a wider range of responsibilities. This could mean handling tasks from donor communications to procurement to event planning to accomplish everything that needs to be done to further the organization’s mission. However, some areas of nonprofit work require more specialization. In particular, effective financial management relies on having experts on your team with specific skills and knowledge in that area. That’s right, experts, plural. In this guide, we’ll cover the four financial roles your [...]

Understanding the 4 Key Nonprofit Financial Roles: A Guide2024-02-13T16:48:49-05:00

4 Features to Look for in Museum Management Software

2024-02-07T09:48:09-05:00

If you’re a leader at a museum, you know that managing this type of organization involves many moving parts. From developing educational content that engages visitors to building a membership program to collecting donations, a lot goes into creating a thriving museum. Fortunately, management becomes significantly simpler when you have the right tools on your side. To ensure your museum can meet its unique needs and achieve its goals, it’s important to leverage software specifically designed for cultural organizations. […]

4 Features to Look for in Museum Management Software2024-02-07T09:48:09-05:00

Why Donors Love Direct Mail: 4 Key Differentiators

2024-01-29T13:17:31-05:00

As you build out your nonprofit’s fundraising strategy for the year, you may be wondering whether or not you should include direct mail. After all, this channel can be more costly than other avenues and may feel antiquated in today’s digital age. However, the return on investment (ROI) for direct mail marketing remains strong, with some marketers reporting up to 112% ROI.  This is due in part to the fact that donors genuinely enjoy receiving direct mail, for four key reasons. In this article, we’ll explore each of the following differentiators that make direct mail such an effective fundraising channel: 1. It’s tangible. One [...]

Why Donors Love Direct Mail: 4 Key Differentiators2024-01-29T13:17:31-05:00

Going Viral: How to Create Shareable Nonprofit Content

2024-01-23T08:26:49-05:00

While social media started as a means to check in with family and friends, it’s evolved into a free tool for organizations to spread their messages and reach supporters near and far. Every nonprofit marketer’s dream is to go viral on social media and achieve maximum visibility for their cause, but with billions of users claiming space on the platforms, it’s easier said than done. However, by crafting a content strategy built for virality, your organization can gain more exposure. These tips can help you amplify your mission on social media: Leverage each platform’s unique features. Stay on top of trends and [...]

Going Viral: How to Create Shareable Nonprofit Content2024-01-23T08:26:49-05:00

Making Your Charity Golf Tournament Irresistible to Sponsors

2024-01-22T09:16:44-05:00

Your nonprofit’s charity golf tournament has a unique appeal to sponsors. How? Your event gives them access to an audience of potential clients and customers, that typically represents a demographic of above-average wealth and influence, that they can’t reach anywhere else. But pitching a sponsorship—even if you have strong relationships with local businesses and companies—can feel daunting. With the right strategies in place, your tournament will provide great ROI for businesses looking for exposure, brand lift, and association with a great cause. From the initial pitch to tournament execution, here’s how to make your tournament irresistible to prospective sponsors. 1. Offer [...]

Making Your Charity Golf Tournament Irresistible to Sponsors2024-01-22T09:16:44-05:00

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