Creating a Consistent Brand Voice in Your Text Messages

2023-07-14T12:07:52-04:00

Text-to-give is a great way for your organization to boost revenue and connect with supporters. However, if your messages don’t feel authentic and relevant to your target audience, you might struggle to convert subscribers into active donors of your cause. This is where creating a consistent brand voice can help. Your branding helps supporters understand who your organization is, what you stand for, and why your nonprofit is worthy of donors’ support. By using a consistent brand voice in your text messages, you can increase trust with supporters, build stronger donor relationships, and inspire giving at a large scale. Use these top tips [...]

Creating a Consistent Brand Voice in Your Text Messages2023-07-14T12:07:52-04:00

How to Use Data Management to Forecast Fundraising Revenue

2023-06-21T09:51:34-04:00

Before renting an apartment or purchasing a car, you would first decide whether you can afford the purchase. For major everyday purchases like these, affordability is determined by comparing your income to the cost, and the same is true for nonprofit budgets. Since nonprofits depend on charitable donations, their income may seem unpredictable. However, your nonprofit can use its data to predict the results of your future fundraisers. In this guide, we’ll explore three data management tips to help your nonprofit forecast fundraising revenue: Expand your nonprofit’s database Identify revenue patterns Analyze past fundraising results When you manage your data responsibly, [...]

How to Use Data Management to Forecast Fundraising Revenue2023-06-21T09:51:34-04:00

Breaking the Mold: 5 Memorable Nonprofit Video Examples

2023-06-20T14:19:11-04:00

If you want to make people fall in love with your nonprofit, look no further than video. The combination of compelling storytelling, emotional imagery, and immersive audio creates a lasting impression on viewers, inspiring them to take action and support your mission to enact positive change in the world. In this guide, we’ll showcase some of the most impactful nonprofit videos to guide your content creation journey, including: “Welcome to KIPP Texas Public Schools” - KIPP "One Billion Meals Challenge" - Feeding America “Water Changes Everything” - charity: water “Blue’s Story” - ASPCA Whether you’re creating your first nonprofit video or you’re a seasoned pro, [...]

Breaking the Mold: 5 Memorable Nonprofit Video Examples2023-06-20T14:19:11-04:00

5 Ways Mobile Bidding Helps to Simplify Your Auction

2023-06-20T12:57:13-04:00

As a nonprofit leader, you likely leverage a variety of digital tools to simplify your fundraising efforts. Not only does software streamline fundraising tasks for nonprofit staff members but it also creates a positive donor experience when supporters interact with it. Easy-to-use tools ultimately help nonprofits grow and retain donors for future support, which is why user-friendly software is a critical part of hosting an auction. In this guide, we’ll explore five ways your nonprofit can make its upcoming auction easier through mobile bidding software: Automated Bid Increments Remote Bidding Bid Notifications Transaction Recording Donor Data Collection From varying event formats to the [...]

5 Ways Mobile Bidding Helps to Simplify Your Auction2023-06-20T12:57:13-04:00

5 Unique Ideas for Nonprofit Conference Presentations

2023-06-12T12:17:22-04:00

Are you presenting at an upcoming nonprofit conference? Perhaps your organization has empowered you to share your mission as the designated storyteller for your cause. This can be an exciting yet nerve-wracking opportunity. Planning a successful conference presentation goes beyond just hitting your primary talking points. To drive your message home, it’s important to think of original, unexpected ways to connect with and engage your audience on a deeper level. To help you get started, we’ve come up with five conference presentation tips to engage your audience in a unique way: Start with a story Conduct an imagination exercise Take an audience poll [...]

5 Unique Ideas for Nonprofit Conference Presentations2023-06-12T12:17:22-04:00

How to Plan a Successful Product Fundraiser in 4 Easy Steps

2023-05-31T12:07:12-04:00

As a nonprofit professional, you’re likely familiar with the search for fundraising ideas. Maybe you’re hoping to boost participation in a virtual event or attract new donors to an in-person fundraiser. You might ask volunteers for suggestions or reuse previously successful fundraisers. If your brainstorming sessions spur ideas about product fundraisers, you’re on the right track! Product fundraisers, which raise money for organizations through product sales, are an advantageous fundraising strategy because of their simplistic setup. However, just like planning a large capital campaign or a charity gala, nonprofits still must thoroughly plan these fundraisers to get the best results from [...]

How to Plan a Successful Product Fundraiser in 4 Easy Steps2023-05-31T12:07:12-04:00

Celebrate Generosity: Honoring Capital Campaign Major Givers

2026-01-05T11:53:29-05:00

Capital campaigns are major undertakings that will require investment and involvement from your nonprofit’s entire community. In particular, your organization’s major givers will play a pivotal role in the success of these large-scale projects. Not only will major givers provide significant financial support to your campaign, but they can also offer their expertise and guidance during the planning process and act as ambassadors for your cause, inspiring others to give. Clearly, your major givers will be instrumental in helping your organization achieve its capital campaign goals. So, to ensure that they feel appreciated and seen for all they do for your campaign, you [...]

Celebrate Generosity: Honoring Capital Campaign Major Givers2026-01-05T11:53:29-05:00

Top KPIs for Healthcare Organizations to Demonstrate Impact

2026-01-27T11:30:02-05:00

Quality means different things to different people. For example, quality for a patient may be defined by the patient’s experience, considering factors like the time spent waiting in an exam room or their doctor’s bedside manner. But when primary care providers think of quality, they may consider how many patients attended their scheduled appointments or received necessary vaccinations. Healthcare KPIs (key performance indicators) bridge the gap between these definitions by providing a measured reference for quality. Specifically, a healthcare KPI or metric is a performance measurement that monitors a healthcare organization’s overall processes and offers insight into patient satisfaction rates. Why [...]

Top KPIs for Healthcare Organizations to Demonstrate Impact2026-01-27T11:30:02-05:00

Capture Donors’ Attention: 4 Direct Mail Fundraising Tips

2023-05-18T23:37:05-04:00

Direct mail fundraising is an impactful tool that your nonprofit can use to connect with donors of all ages. While there is a misconception that direct mail isn’t as effective as fast-paced digital marketing, this form of fundraising can uniquely motivate donors to take action and help you reach your nonprofit’s goals. Specifically, direct mail adds a personal touch because it provides donors with a tangible message—something that can feel more meaningful than a simple social media post. As an organization with experience in the world of direct mail fundraising, you’re probably familiar with the reality of working to stand out in [...]

Capture Donors’ Attention: 4 Direct Mail Fundraising Tips2023-05-18T23:37:05-04:00

Share Your Mission: Empowering Your Nonprofit’s Storytellers

2023-04-13T11:32:13-04:00

What draws people to your nonprofit, inspires action, and rallies support? The stories you tell. Storytelling is how humans connect, build relationships, learn, and share. Storytelling is how people know who you are. It’s part of branding, but even more, it’s part of developing strong connections with supporters and your community. Nonprofit storytelling is a crucial part of both fundraising and marketing your organization, but it extends beyond the development or marketing departments. From program staff to volunteers, from board members to media contacts, your community is full of people telling your stories. But how do you empower them to be the best [...]

Share Your Mission: Empowering Your Nonprofit’s Storytellers2023-04-13T11:32:13-04:00
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