5 Engaging Holiday Fundraising Ideas to Wrap up the Year

2024-11-22T13:50:13-05:00

Nonprofits raise approximately a quarter of their annual funding in the month of December. Between the festive giving mood and donors rushing to make tax-deductible gifts before the end of the year, the holidays are the most important time of year for fundraising. While classic fundraising appeals can encourage contributions, year-end is also a great time to experiment with unique fundraisers that make your nonprofit stand out. Doing so can grab new supporters’ attention and inspire loyal donors, getting them in the holiday giving spirit. To help your nonprofit solidify its year-end fundraising plans, this guide will explore five top fundraising [...]

5 Engaging Holiday Fundraising Ideas to Wrap up the Year2024-11-22T13:50:13-05:00

How to Retain Your Nonprofit’s Major Donors: 4 Expert Tips

2024-11-20T14:28:56-05:00

While your organization should seek to retain donors at all levels, creating a major donor retention plan is essential. Research shows that while these donors typically comprise only around 12% of the average nonprofit’s donor base, they contribute a staggering 88% of funding. According to the Fundraising Effectiveness Project, nonprofits retained 42.1% of major donors ($5K-$50K) between 2023 and Q2 2024 and 46.4% of supersized donors ($50K+). To uphold this trend, your organization must invest in major donor retention and build relationships with your nonprofit’s largest contributors. Use the strategies in this guide to kickstart sustainable major gift fundraising, foster strong [...]

How to Retain Your Nonprofit’s Major Donors: 4 Expert Tips2024-11-20T14:28:56-05:00

Supporting Your Team Through a Capital Campaign: 4 Tips

2024-10-09T16:54:51-04:00

It’s no secret that running a capital campaign is a tremendous amount of work. It’s a large-scale project that requires all hands on deck and wholehearted investment from your team to be successful. However, with the need to maintain momentum and energy for the campaign for an extended period of time (research shows the average capital campaign can take over three years to complete), it can be tricky to keep your entire team engaged and excited about the process. In some cases, your team members may even start to experience burnout. The good news is that with a few expert tips [...]

Supporting Your Team Through a Capital Campaign: 4 Tips2024-10-09T16:54:51-04:00

How to Handle Moves Management With Nonprofit Cloud

2024-10-01T08:23:59-04:00

Moves management is the process of identifying and qualifying donors, building relationships with them, and attempting to upgrade them to the next level of giving or engagement. This process requires coordination across multiple staff members and teams, and it can be challenging for nonprofits to manage donor life cycles and major giving. With patience and long-term planning, moves management pushes each supporter closer to donating or upgrading. This is why having technology that facilitates meticulous documentation, teamwide collaboration, and centralized data is so important. In this guide, we’ll explore the top ways your nonprofit can use Salesforce Nonprofit Cloud to oversee [...]

How to Handle Moves Management With Nonprofit Cloud2024-10-01T08:23:59-04:00

5 Nonprofit Auction Item Ideas That Appeal to Younger Donors

2024-09-24T16:05:35-04:00

Millennials (born between 1981-1996) and Generation Z (born between 1997-2012) should be at the forefront of your nonprofit’s efforts to find new donors, volunteers, and advocates. These generations tend to be socially conscious, want to create positive change by supporting causes that align with their values, and can support your organization for years to come—if you effectively connect and build relationships with them. To make a strong impression on these supporter segments, consider how you can appeal specifically to younger generations through your nonprofit’s events. For example, if you’re planning a live or silent auction, engage these supporters by strategically procuring prizes that they’d be interested in bidding on. If you aren’t sure how to go about this, you’ve come to the right [...]

5 Nonprofit Auction Item Ideas That Appeal to Younger Donors2024-09-24T16:05:35-04:00

4 Items to Sell Through Your Nonprofit’s Online Store

2024-09-10T12:56:58-04:00

In the nonprofit world, it’s common to have a fundraising strategy fueled by monetary donations. However, between product fundraisers, in-person or virtual auctions, clothing drives, and other initiatives, tangible items play a large role in raising support for your nonprofit. Online stores in particular offer an additional stream of revenue for your nonprofit to raise much-needed funds. Every purchase boosts not only revenue but also awareness of your cause, which is why it’s so important to offer the right items. After all, your supporters are more likely to purchase items that appeal to their interests. In this guide, we’ll explore the [...]

4 Items to Sell Through Your Nonprofit’s Online Store2024-09-10T12:56:58-04:00

5 Tips for Recruiting Volunteers for Product Fundraisers

2024-07-25T13:18:56-04:00

Whether you’re selling flower bulbs, popcorn, cookie dough, candles, or something else entirely, a product fundraiser is a great way to engage your supporters and earn money for your cause. Since donors receive something in exchange for their donations, they’ll be more inclined to contribute—creating a win-win situation for all. To plan and run these campaigns, you need a strong team of volunteers. In this guide, we’ll provide tips for how you can create a comprehensive volunteer recruitment strategy to make your product fundraiser a success. 1. Clearly define volunteer roles. Like any job or volunteer position you’re recruiting for, it’s [...]

5 Tips for Recruiting Volunteers for Product Fundraisers2024-07-25T13:18:56-04:00

Why Clothing In-Kind Donations Are Valuable to Nonprofits

2024-07-15T11:12:36-04:00

Nonprofit fundraising professionals spend much time brainstorming ways to secure financial support from various sources, from soliciting major donors to establishing legacy donor programs to creating a recurring giving system. However, it’s well known that in-kind donations, defined as any non-monetary gift to nonprofits or other causes, can also be extremely helpful. While various useful goods and services can be given to nonprofits as in-kind gifts, this guide will discuss an often-overlooked donation: clothing! On the surface, these items may not seem helpful for your mission, but in actuality, they can make a huge impact on your programs and fundraising. Let’s look at why clothing [...]

Why Clothing In-Kind Donations Are Valuable to Nonprofits2024-07-15T11:12:36-04:00

4 Surefire Strategies for Effective Major Donor Fundraising

2024-06-25T16:13:17-04:00

Major gifts—the largest individual contributions your organization receives—are one of the most significant sources of nonprofit revenue. Many organizations find that 80% of their individual donation revenue comes from just the top 20% of their donors. In some cases, the ratio is closer to 90/10! What constitutes a major gift will vary based on your nonprofit’s unique size and scope. However, the importance of these gifts is the same across the board—they provide funding for the largest, most impactful initiatives your organization runs, from launching new programs to expanding your facilities so you can serve more community members. In this guide, we’ll discuss [...]

4 Surefire Strategies for Effective Major Donor Fundraising2024-06-25T16:13:17-04:00

Major Gift Fundraising: Improve Your Strategy with Tech

2024-05-02T09:36:10-04:00

According to the 80/20 rule in fundraising, a small number of donors (typically around 20%) will provide the majority of your fundraising dollars (around 80%). These contributions are referred to as major gifts. What constitutes a major gift will be different for every nonprofit. For one organization, a major gift may be $5,000. For another, the major gift threshold may be $20,000. Whatever the specifics look like for your organization, the importance of these large gifts cannot be overstated. This is why your method for soliciting and securing major gifts matters. You’ll need careful planning and cultivation tactics backed by robust [...]

Major Gift Fundraising: Improve Your Strategy with Tech2024-05-02T09:36:10-04:00

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