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Our blogs are written by seasoned professionals with topics carefully selected and information referenced and curated to provide the best possible information available on the Internet. We’re always open to new ideas, suggestions, and contributions for content. Start learning by clicking on the selections found on this page. Contact us if you have any questions.
Applying DEI Best Practices for Your Nonprofit
Racial inequality extends to all facets of life, including the nonprofit sector. While many may be tempted to deny this occurrence, nonprofit leaders can use this as an opportunity to champion the charge against inequality and lead by example within their own organizations. Whether we like it or not, many traditional fundraising practices create an inner circle of supporters. From exclusive events to donor recognition walls, our top tier [...]
Nonprofit Industry Conferences + Professional Development Opportunities in 2021
‘Education is the kindling of a flame, not the filling of a vessel.’ –Socrates Continued learning opportunities in the nonprofit sector are key to ensuring that its professionals are well-equipped to manage the day-to-day of organizations, hire and train (and, when necessary, fire) staff, and connect with and steward donors and other stakeholders. Whether you are new to the industry or have a long history of working for, or [...]
How Do Consumers and Brands Feel about Check Out Campaigns?
This post was originally published on Third Sector Today, and is being shared here with permission. If you’ve been through a check out lane in the US in the past couple of years, you have probably been asked if you’d like to donate to some cause or other. And you may have noticed, that the frequency and the locations of these have increased. All for very good reason: Check Out Campaigns [...]
3 Keys to Setting Up Your Fundraising Calendar for Success
We invited special guest Brad Davies, Fundraising Expert from NextAfter to share his experience and talk through a specific strategy on how to grow your organization this year and turn your fundraising goals into a reality. Brad Davies is an online fundraising expert who was the project director of the “Online Fundraising Scorecard” which looked at the online giving habits of 250 charities, 100 of which are on the [...]
Are You Giving Tuesday 2019-Ready?
It’s hard to believe, but this year’s Giving Tuesday (on Dec. 3, 2019) is just around the corner. For many, it provides a big boost for fundraising. But, as they say, “You gotta be in it to win it!” Are you ready? Even if you have participated in Giving Tuesday in years past, are you ready for Giving Tuesday 2019? Think about the changes in social media and donor [...]
How to Structure a Partnership with a For-Profit
Ever feel like you’re too busy searching for good fundraising ideas to consider the bigger picture and architect a partnership that will bring much greater financial and social impact to your organization? This webinar has been held. Watch it here: You owe it to yourself – and your organization – to join us as Bruce Burtch, one of the nation’s leading experts in the field of cross-sector partnerships and cause marketing, presents [...]
Giving Tuesday: Why It’s Only Mediumly Important
This post was originally published on Third Sector Today, which has since merged with TopNonprofits. Controversial, I know. Let’s start with the basics: #GivingTuesday is the Tuesday after Thanksgiving, Black Friday and Cyber Monday. It is a great way to include nonprofit giving in the post Thanksgiving consumerist rush. This year, it falls on November 29, 2016. #GivingTuesday is an important part of any nonprofit’s end of year fundraising strategy… [...]
Best Practices for Nonprofit Storytelling
Believe it or not, but the pressure on you to report on your nonprofit organization’s impact may actually be keeping you from getting more people to get involved. Reporting numbers is not the same as storytelling. It is great storytelling that gets people to care about your organization… and fund it. So, close out those spreadsheets for a few minutes and listen to this sage advice from [...]
Building a Successful Recurring Giving Program Using Behavioral Economics
How nonprofits can leverage behavioral economics to move people toward monthly recurring giving Did you know that recurring donors can be up to 4x more valuable than one-time donors? Online retention rates for recurring donors are north of 85% with the average recurring donor giving 42% more over the course of a year than a one-time donors. The evidence is clear - a successful monthly giving program can create [...]
Nonprofit To-Do List for the “New Normal”
Strategies to help manage and improve your organization's operations during COVID-19 COURSE COST: FREE Enroll In Course About Author Colleen Duerr Ms. Duerr is the President of Shifting Gears Consulting, an independent consulting firm that focuses on training, communications, writing, and sales/fundraising support for both for-profit and not-for-profit entities. She gained her experience in financial services as a Vice President with CoreStates Bank in Philadelphia, PA where she [...]
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