Fundraising|Management

Affinity Funders: Those foundations sound like appropriate prospects. You know the ones. Their specialized missions seem to be a match, but perhaps the foundation has a more specific focus than is apparent at first glance. Perhaps your lead is not located in your region or state. Maybe it’s family-managed association that essentially underwrites its own projects. Or your hunch tells you this lead may be worth a little time.   So how should your research on these meaningful but perhaps more obscure leads differ and how much time should you spend on determining if a letter of intent or proposal is even [...]

The case for nonprofit-company partnerships for Win-Win-Win Fundraising By Randall Anderson, Chief Operating Officer at Listen Up Español   Is it really more rewarding to give than to receive? Many of us know how great it feels when we donate to a cause that is dear to our hearts. It is also known that gift-matching programs have been around for many years and are commonly used as a recruiting tool for businesses. However, the connection between corporate donations and employee performance is not as widely known. At Listen Up Español we have proven that the connection between being socially conscious and [...]

When considering your consituents, surely High Net Worth donors, those with $1 million in investable assets or annual income of $200,000+, are always high on your target list. A new report from Bank of America provides some great insight on the charitable habits of High Net Worth (HNW) donors, as well as a few trends, which are very encouraging for the nonprofit community. “This year’s study, more than ever, tells us that when wealthy donors are intentional about and engaged in their giving—when they find that meaningful intersection between their ideas and ideals—they give more, are more impactful and more personally fulfilled,” said [...]

As you plan your organization’s next appeal or upcoming campaign, it certainly helps to know what has worked—and what has not worked—for organizations similar to yours. UPDATE: Did you miss the live webinar with Melissa Brown, where she revealed the findings of the latest study?  No worries: listen to it ON-DEMAND here. (The webinar is free, but does require registration) Donors partner with your charity to implement the donor’s visions of a better world. Beyond the aspirational language and demonstration of impact, good fundraising takes metrics and good management practices so that your organization can focus on what works, and not waste [...]

It’s free for nonprofits. Got your attention?   Google has offered some of its services to nonprofit organizations free of charge since 2007. Over the past couple of years, they have opened up a much wider selection of software and services to any qualifying 501(c)(3). Here’s everything Google for Nonprofits can do to aid your efforts.   Resources for Efficiency Google’s suite of productivity software helps nonprofits work toward their goals and direct funds toward their mission. Gmail, Google Calendar, and Google Drive makes it easy for organizations keep in contact and collaborate with their partners and volunteers wherever they may [...]

Understanding the Corporate Funder Mentality   What are corporate funders thinking as it relates to charitable giving in the 21st Century? In 2013, according to the Giving USA Foundation, corporations donated $16.76 billion to charity. Although as a total percentage of giving, this is significantly less than donations by individuals, it is still sizable and an important element of a comprehensive revenue strategy. In order to obtain charitable dollars from corporations, it is essential to understand these entities themselves. There are two key funnels for obtaining financial support. The first is through corporate sponsored foundations. These foundations have the following attributes: [...]