4 DIY Fundraising Ideas to Share With Your Volunteers


More and more nonprofits are implementing DIY (do-it-yourself) fundraising in their yearly fundraising strategy–and for good reason! DIY fundraising offers your nonprofit a more hands-off approach and gives the reins to your most loyal supporters. In turn, your supporters can create an engaging, creative campaign that pulls in more support for your nonprofit! This style of peer-to-peer fundraising can boost your organization’s revenue, expand your reach, and help your supporters feel more connected to your organization. According to the 2022 Giving Experience Study, social giving–which includes DIY and peer-to-peer fundraising– continues to grow. 1 in 3 US adults said they [...]

4 DIY Fundraising Ideas to Share With Your Volunteers2022-11-03T15:42:27-04:00

Mining Affinity Funders Efficiently


Affinity Funders: Those foundations sound like appropriate prospects. You know the ones. Their specialized missions seem to be a match, but perhaps the foundation has a more specific focus than is apparent at first glance. Perhaps your lead is not located in your region or state. Maybe it’s family-managed association that essentially underwrites its own projects. Or your hunch tells you this lead may be worth a little time.   So how should your research on these meaningful but perhaps more obscure leads differ and how much time should you spend on determining if a letter of intent or proposal is even [...]

Mining Affinity Funders Efficiently2019-10-05T09:16:22-04:00

How Corporate Giving Can Motivate Employee Performance


The case for nonprofit-company partnerships for Win-Win-Win Fundraising By Randall Anderson, Chief Operating Officer at Listen Up Español   Is it really more rewarding to give than to receive? Many of us know how great it feels when we donate to a cause that is dear to our hearts. It is also known that gift-matching programs have been around for many years and are commonly used as a recruiting tool for businesses. However, the connection between corporate donations and employee performance is not as widely known. At Listen Up Español we have proven that the connection between being socially conscious and [...]

How Corporate Giving Can Motivate Employee Performance2019-04-09T20:16:48-04:00

The Added Values of High Net Worth Donors


When considering your consituents, surely High Net Worth donors, those with $1 million in investable assets or annual income of $200,000+, are always high on your target list. A new report from Bank of America provides some great insight on the charitable habits of High Net Worth (HNW) donors, as well as a few trends, which are very encouraging for the nonprofit community. “This year’s study, more than ever, tells us that when wealthy donors are intentional about and engaged in their giving—when they find that meaningful intersection between their ideas and ideals—they give more, are more impactful and more personally fulfilled,” said [...]

The Added Values of High Net Worth Donors2018-12-24T17:29:19-05:00

Free Webinar: How to Structure a Partnership with a For-Profit


Ever feel like you're too busy searching for good fundraising ideas to consider the bigger picture and architect a partnership that will bring much greater financial and social impact to your organization?   This webinar has been held. Watch it here: You owe it to yourself - and your organization - to join us as Bruce Burtch, one of the nation’s leading experts in the field of cross-sector partnerships and cause marketing, presents the keys to successful cross-sector partnerships. Bruce Burtch has helped for-profit and nonprofit organizations develop win-win partnerships which maximize their strategic marketing and fund development success. A nationally-recognized cause marketing expert, [...]

Free Webinar: How to Structure a Partnership with a For-Profit2018-12-17T14:51:56-05:00

Fundraising Research: Strategies that Work


As you plan your organization’s next appeal or upcoming campaign, it certainly helps to know what has worked—and what has not worked—for organizations similar to yours. UPDATE: Did you miss the live webinar with Melissa Brown, where she revealed the findings of the latest study?  No worries: listen to it ON-DEMAND here. (The webinar is free, but does require registration) Donors partner with your charity to implement the donor’s visions of a better world. Beyond the aspirational language and demonstration of impact, good fundraising takes metrics and good management practices so that your organization can focus on what works, and not waste [...]

Fundraising Research: Strategies that Work2018-07-11T21:54:05-04:00

Atlas of Giving Forecast: Charitable Giving Decline in 2016


Atlas Forecasts First Charitable Giving Decline Since Recession   For fundraisers, it always helps to start a new year at full speed.   Instead, donors have moved into 2016 by hitting the brakes.   Our just-released Atlas of Giving forecast predicts a charitable giving decline in 2016. The downturn is already underway, with giving through February down 1.4% compared to the same period in 2015.   These early results were driven in large part by January giving numbers, which recorded the first monthly decline since the nation’s deep recession ended in June 2009. January’s decrease of 0.6% from December snapped a [...]

Atlas of Giving Forecast: Charitable Giving Decline in 20162018-06-27T09:33:53-04:00

The Google Advantage for Nonprofits


It’s free for nonprofits. Got your attention?   Google has offered some of its services to nonprofit organizations free of charge since 2007. Over the past couple of years, they have opened up a much wider selection of software and services to any qualifying 501(c)(3). Here’s everything Google for Nonprofits can do to aid your efforts.   Resources for Efficiency Google’s suite of productivity software helps nonprofits work toward their goals and direct funds toward their mission. Gmail, Google Calendar, and Google Drive makes it easy for organizations keep in contact and collaborate with their partners and volunteers wherever they may [...]

The Google Advantage for Nonprofits2018-06-09T06:24:52-04:00

Understanding the Corporate Funder


Understanding the Corporate Funder Mentality   What are corporate funders thinking as it relates to charitable giving in the 21st Century? In 2013, according to the Giving USA Foundation, corporations donated $16.76 billion to charity. Although as a total percentage of giving, this is significantly less than donations by individuals, it is still sizable and an important element of a comprehensive revenue strategy. In order to obtain charitable dollars from corporations, it is essential to understand these entities themselves. There are two key funnels for obtaining financial support. The first is through corporate sponsored foundations. These foundations have the following attributes: [...]

Understanding the Corporate Funder2017-06-08T12:04:37-04:00

Nonprofit Research on Fundraising


The Nonprofit Research Collaborative has announced that it has opened a very important study on fundraising! This will look at the little-studied topic of the relationship between the CEO (or ED) and the head of development. It will examine relationship aspects (trust, communication, respect) that are associated with raising more funds. The study also asks about the success of various fundraising methods and whether the organization is meeting its fundraising goals. How to participate in this study on fundraising Third Sector Today and Top Nonprofits are happy to help NRC with this endeavor, as we see it as a pursuit that is in keeping with our own editorial [...]

Nonprofit Research on Fundraising2017-02-07T07:06:57-05:00
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