How to Develop an Effective Member Engagement Strategy

2025-11-13T15:45:24-05:00

If your organization has launched or is considering launching a membership program, doing so can provide various benefits, from adding a sustainable revenue stream to your strategy to creating a loyal community of support for your cause. This is true whether your organization is a professional association that thrives on memberships or a nonprofit that’s offering membership as one of many supporter engagement methods that contribute to your overarching goals. After creating your membership program, your next priority should be designing your member engagement strategy. As Clowder’s member engagement guide explains, “When members are effectively engaged, they feel connected to your [...]

How to Develop an Effective Member Engagement Strategy2025-11-13T15:45:24-05:00

3 Key Application & Review Processes for Membership Orgs

2025-08-12T09:53:24-04:00

When people join membership programs at associations and nonprofits, they may be looking for professional development opportunities, new ways to connect with peers who share similar interests, or simply the personal fulfillment of engaging with an organization or cause they care about. Keeping these reasons in mind helps you reinforce the value of membership to potential new and existing members. Application and review processes may seem like a back-end management responsibility at your organization, but they’re actually integral to your membership value proposition. Not only do they help you make data-driven decisions that eventually lead to higher member engagement rates, but [...]

3 Key Application & Review Processes for Membership Orgs2025-08-12T09:53:24-04:00

Nonprofit Controllers vs. Accountants: The Key Differences

2025-07-03T11:50:24-04:00

It’s no secret that effective financial management is critical to your nonprofit’s long-term success. From properly allocating revenue to thinking critically about costs and building reserve funds, managing your resources allows your organization to first work toward financial stability, then plan for future growth. While your nonprofit should have dedicated financial professionals on its team, there are several different ways you can fill the necessary roles. In particular, many organizations debate whether to hire (or leverage outsourced services for) an accountant or a controller because there is some overlap between their duties. However, their jobs aren’t exactly the same, and different [...]

Nonprofit Controllers vs. Accountants: The Key Differences2025-07-03T11:50:24-04:00

5 Nonprofit Auction Item Ideas That Appeal to Younger Donors

2024-09-24T16:05:35-04:00

Millennials (born between 1981-1996) and Generation Z (born between 1997-2012) should be at the forefront of your nonprofit’s efforts to find new donors, volunteers, and advocates. These generations tend to be socially conscious, want to create positive change by supporting causes that align with their values, and can support your organization for years to come—if you effectively connect and build relationships with them. To make a strong impression on these supporter segments, consider how you can appeal specifically to younger generations through your nonprofit’s events. For example, if you’re planning a live or silent auction, engage these supporters by strategically procuring prizes that they’d be interested in bidding on. If you aren’t sure how to go about this, you’ve come to the right [...]

5 Nonprofit Auction Item Ideas That Appeal to Younger Donors2024-09-24T16:05:35-04:00

4 Surefire Strategies for Effective Major Donor Fundraising

2024-06-25T16:13:17-04:00

Major gifts—the largest individual contributions your organization receives—are one of the most significant sources of nonprofit revenue. Many organizations find that 80% of their individual donation revenue comes from just the top 20% of their donors. In some cases, the ratio is closer to 90/10! What constitutes a major gift will vary based on your nonprofit’s unique size and scope. However, the importance of these gifts is the same across the board—they provide funding for the largest, most impactful initiatives your organization runs, from launching new programs to expanding your facilities so you can serve more community members. In this guide, we’ll discuss [...]

4 Surefire Strategies for Effective Major Donor Fundraising2024-06-25T16:13:17-04:00

Understanding the 4 Key Nonprofit Financial Roles: A Guide

2024-02-13T16:48:49-05:00

Nonprofits are typically composed of hardworking professionals who wear many hats. While each staff member may have a specific title like “fundraising director” or “project manager,” they often take on a wider range of responsibilities. This could mean handling tasks from donor communications to procurement to event planning to accomplish everything that needs to be done to further the organization’s mission. However, some areas of nonprofit work require more specialization. In particular, effective financial management relies on having experts on your team with specific skills and knowledge in that area. That’s right, experts, plural. In this guide, we’ll cover the four financial roles your [...]

Understanding the 4 Key Nonprofit Financial Roles: A Guide2024-02-13T16:48:49-05:00

GivingTuesday for Nonprofits: FAQs + 5 Tips to Stand Out

2023-08-31T15:58:31-04:00

The end of the calendar year is the most important time for fundraising. Research shows that about 30 percent of nonprofit donations take place in December, and the holiday season tends to create a spirit of generosity among nonprofit supporters. It’s critical for your organization to start developing your year-end fundraising strategy early to bring in as much funding during this time as possible. A great way to kick off the year-end giving season is by launching a campaign for GivingTuesday. This worldwide celebration of generosity toward nonprofit causes can help your organization raise a lot of revenue and engage your entire supporter base. Read [...]

GivingTuesday for Nonprofits: FAQs + 5 Tips to Stand Out2023-08-31T15:58:31-04:00

Building a Responsive Nonprofit Website Design: 3 Tips

2023-06-23T16:40:44-04:00

Your nonprofit might have strong web content that speaks to your mission, but is your website design user-friendly and accessible to all visitors? A responsive website design can make all the difference in determining whether your supporters stick around to learn more about your organization or leave because of a poor user experience. As you build out your website, it’s important to not only consider what type of content you include on your website, but how you display it to your audience. The “how” ties into the layout of your pages and how easily supporters can find the exact content they’re [...]

Building a Responsive Nonprofit Website Design: 3 Tips2023-06-23T16:40:44-04:00

What Really Happens When Your Nonprofit Starts Tracking Time

2019-10-19T23:32:59-04:00

Running a nonprofit is no easy business. It requires hard work to raise funds, hire and retain talent, and ultimately, deliver on your mission. Whether you're working to reduce poverty, improve access to healthcare, or advocate on behalf of a religious, political, or spiritual movement — time and budgets are limited. That being said, how do you determine which programs are the most beneficial to your organization? While it can be relatively simple to analyze the positive impact of a specific program or campaign, it's not always so easy to understand the true costs of the work your team performs. That's [...]

What Really Happens When Your Nonprofit Starts Tracking Time2019-10-19T23:32:59-04:00

3 Keys to Setting Up Your Fundraising Calendar for Success

2019-10-19T05:47:12-04:00

Now that the 2015 giving season is over, you’re probably knee deep into planning your fundraising calendar for 2016. We invited special guest Brad Davies, Fundraising Expert from NextAfter to share his experience and talk through a specific strategy on how to grow your organization this year and turn your 2016 fundraising goals into a reality. Brad Davies is an online fundraising expert who was the project director of the “Online Fundraising Scorecard” which looked at the online giving habits of 250 charities, 100 of which are on the Chronical of Philanthropy’s 400 list. Brad has consulted with hundreds of organizations [...]

3 Keys to Setting Up Your Fundraising Calendar for Success2019-10-19T05:47:12-04:00

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