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For many associations, the end of the year is characterized by holiday-themed events and year-in-review recaps. However, this is also the time to look toward the upcoming year. The eLearning landscape evolves constantly, and associations must stay ahead of the curve to maximize the value they deliver in the new year. In this guide, we’ll unpack three eLearning trends associations should watch closely in the upcoming year for ideas to future-proof your educational offerings. Learning management systems (LMSs) are the most popular way to deliver eLearning content. 78% of associations leverage a learning management system (LMS) to deliver eLearning content—and for [...]

Budgeting is a crucial part of sustaining your women’s ministry. After all, you need reliable funding to plan and execute all of the activities you’ll use to reach women in your church and community. Whether you lead a women’s ministry that doesn't have a treasurer or you’re in a financial role and looking for budgeting tips, this guide can help. In it, we’ll explore four key steps your women’s ministry should take to budget its finances effectively and make the most of its resources. 1. Understand your ministry’s financial needs. Every women’s ministry has unique financial needs based on the group’s [...]

There are many ways to put creative spins on traditional events, from incorporating themes to adding gamification. Sometimes, however, no matter what you do, your fundraising calendar won’t inspire the excitement you’re hoping to see in your nonprofit’s audience. What do you do in that scenario? When adding twists to your existing events isn’t sparking joy anymore, it’s time to rework the foundation of your events by choosing unique and creative fundraising ideas. We’ll help you do that—this guide will cover five unique fundraising ideas you can use to spice up your next event. With a thrilling new fundraiser on the calendar, [...]

The average person sees around 10,000 advertisements each day. These include Google Ads they see every time they search a query, marketing emails that populate their inboxes, and ads that appear on their social media feeds. Your school is competing against all these ads for your donors’ attention. While the first piece of a successful school fundraiser is choosing engaging fundraising ideas for kids, the rest depends on how well you engage supporters and inspire them to take action. In this guide, we’ll lay out our top tips for connecting deeply with students’ families and other community members to get the funding your school needs to thrive. [...]

Insights gathered through the prospect research process can transform your fundraising efforts and help you create a powerful, data-driven major gift fundraising strategy—but doing the research is only the beginning. After you’ve collected data about your prospects, the next step is to apply that data. You know that information about prospects’ financial capacity, affinity for your cause, and established giving habits is valuable, but how exactly does it play into the fundraising process? What do you do with the data? We’ll answer all of these questions and more as we explore four steps you can take to maximize your prospect research [...]