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Each touchpoint between your higher education institution and its community, whether on or offline, generates a critical strategic asset: donor data. Used properly, this data serves as more than just a list of alumni names and their contact information. Identifying key insights like donors’ career milestones, wealth indicators, and interests will help you take advantage of valuable opportunities. Whether you are meeting in person with potential major donors or planning a new digital fundraising campaign, leveraging the right insights to optimize your strategy will drive sustainable revenue growth. In this guide, we’ll explore tips for getting the most out of your [...]

Social media has transformed the way nonprofits connect with donors, making it easier than ever to inspire giving. With millions of people scrolling and engaging daily, these platforms offer a powerful, low-budget opportunity to expand your reach. By integrating social media into your fundraising strategy, you’ll create connections that drive stronger engagement, more donations, and greater awareness for your cause. Social platforms empower supporters to give and advocate on your behalf, turning everyday interactions into lasting impact. Now’s the time to embrace social media fundraising and harness its potential to take your mission further. Let’s discuss a few ways you can leverage it. [...]

Nonprofits are run by passionate people committed to their mission. However, even the most engaged employees’ motivation can falter without proper support.  Highly motivated teams not only complete high-quality work, but they also make it easier to recruit new employees, keep other employees engaged, and foster a safe, healthy work environment. With all of these benefits on the line, keeping employees engaged is essential to your nonprofit’s productivity and long-term success.  To help your nonprofit improve employee motivation, we’ll explore four HR tips that will engage your team. 1. Maintain open communication. In the nonprofit sector, it’s normal to encounter moments [...]

“Strategic agility” is more than a workplace buzzword—it's a vital survival skill. As nonprofit organizations continue to face talent gaps, policy changes, and shifting donor priorities, the ability to pivot quickly and make decisive, smart moves can ensure you maintain the momentum of your mission. Embracing strategic agility will help your nonprofit build institutional capacity and guardrails to navigate sudden change, respond swiftly, and adjust course without compromising long-term goals, such as those laid out in a strategic plan. As your organization explores ways to break down barriers to success and level up its tactics, here are four steps to embed [...]

Hosting virtual fundraisers for your sports team that excite donors just as much as in-person events takes some creativity. Ideally, these fundraisers should inspire not just participation in the initial fundraising push but continued support long after. To help your group earn the revenue you need from supporters nationwide, this guide will explore four fundraisers that can easily go virtual, the fundraising platforms you’ll need to run them, and how you can use them to generate ongoing support. 1. Product fundraisers Lots of supporters appreciate an extra incentive to donate, which is where product fundraisers come in. Supporters will be more inclined to give [...]

For many associations, the end of the year is characterized by holiday-themed events and year-in-review recaps. However, this is also the time to look toward the upcoming year. The eLearning landscape evolves constantly, and associations must stay ahead of the curve to maximize the value they deliver in the new year. In this guide, we’ll unpack three eLearning trends associations should watch closely in the upcoming year for ideas to future-proof your educational offerings. Learning management systems (LMSs) are the most popular way to deliver eLearning content. 78% of associations leverage a learning management system (LMS) to deliver eLearning content—and for [...]

Budgeting is a crucial part of sustaining your women’s ministry. After all, you need reliable funding to plan and execute all of the activities you’ll use to reach women in your church and community. Whether you lead a women’s ministry that doesn't have a treasurer or you’re in a financial role and looking for budgeting tips, this guide can help. In it, we’ll explore four key steps your women’s ministry should take to budget its finances effectively and make the most of its resources. 1. Understand your ministry’s financial needs. Every women’s ministry has unique financial needs based on the group’s [...]

There are many ways to put creative spins on traditional events, from incorporating themes to adding gamification. Sometimes, however, no matter what you do, your fundraising calendar won’t inspire the excitement you’re hoping to see in your nonprofit’s audience. What do you do in that scenario? When adding twists to your existing events isn’t sparking joy anymore, it’s time to rework the foundation of your events by choosing unique and creative fundraising ideas. We’ll help you do that—this guide will cover five unique fundraising ideas you can use to spice up your next event. With a thrilling new fundraiser on the calendar, [...]