Purpose, Incorporated [Book Review]

2019-11-17T20:48:50-05:00

John Wood proclaims cause and capitalism are not mutually exclusive concepts in his latest book, Purpose, Incorporated, Turning Cause Into Your Competitive Advantage. A pioneer in philanthropy who helped define the term social entrepreneur, John Wood demonstrates how to infuse purpose into your company, your career, and your life. John challenges Milton Friedman’s edict that profit reigns supreme. In today’s marketplace competing for top millennial talent, the philanthropic fabric of a company’s culture matters. The four Ps of marketing (Price, Product, Promotion, and Place) still prevail, but John makes a case for a fifth P, Purpose, that is changing the corporate [...]

Purpose, Incorporated [Book Review]2019-11-17T20:48:50-05:00

Corporate Partnership Q&A: Marriott + Children’s Miracle Network

2021-08-28T10:43:10-04:00

Corporate partnerships between nonprofits and businesses can be incredibly beneficial to both parties. To provide a peek behind the curtain, this is the first in a series of interview-style articles where we will explore successful corporate partnerships from both the business and the nonprofit perspectives. Children's Miracle Network Hospitals and Marriott International have an incredible partnership spanning more than three decades. With me today, are John Lauck from CMN Hospitals and Amy Moyer from Marriott International to tell us a little more. Craig: Thank you both for being willing to share with us. Tell us a little about each of your roles? [...]

Corporate Partnership Q&A: Marriott + Children’s Miracle Network2021-08-28T10:43:10-04:00

Fishing and Hunting Organizations

2021-08-28T10:43:34-04:00

When considering the types of charities an often overlooked subgroup of Animal Charities is the Hunting and Fishing Organizations.  These are primarily member based organizations that seek to serve as advocacy groups for sportsmen (hunters, trappers, or fishermen). Game and habitat conservation typically are part of the missions of hunting and fishing organizations as well, as it is important to ensure that there remain healthy populations of game for future generations.  There are a couple of broad-based fishing and hunting organizations but you will notice that most tend to specialize around a particular game type. Ducks Unlimited Hunting organization Website | $35 annual membership fee [...]

Fishing and Hunting Organizations2021-08-28T10:43:34-04:00

5 Ways to Grow Online Giving

2019-08-15T00:26:09-04:00

Nonprofits are using online giving to raise money. Having the capability for online donations  backed by strong marketing tactics are essential for any nonprofit organization. In Leading nonprofits are raising more money online than ever before, Mashable and Matt Petronzio analyze the  2015 M+R Benchmarks Study. The study revealed that nonprofits raised $413 million in donations last year. How are nonprofits gaining such great donations? In 10 Online Fundraising Best Practices for Nonprofits, Nonprofit Tech for Good looks at how nonprofit organizations are becoming successful online. Here are 5 ways that nonprofits are raising strong donations and gaining support. Embed the donation [...]

5 Ways to Grow Online Giving2019-08-15T00:26:09-04:00

5 Tips to Write the Ultimate Nonprofit Cover Letter Webinar

2019-07-23T13:37:41-04:00

REGISTRATION LINK https://zoom.us/webinar/register/WN_oaGY-3BZQFGdwjDzD3Rxbw Tired of shotgunning fundraising job applications and getting nowhere? What if the problem is your cover letter? Are you wondering how to make your cover letter stand out? How can you show your connection to this cause in your cover letter?   Learning Objectives What they never taught you about cover letters How writing appeal letters is actually really good practice for writing fundraising cover letters When to bullet your accomplishments-and when not to How to show that you’ve got what it takes How to connect directly with the reader of your cover letter and make them want to [...]

5 Tips to Write the Ultimate Nonprofit Cover Letter Webinar2019-07-23T13:37:41-04:00

When Process Kills Productivity

2019-07-11T23:03:13-04:00

Fast Company recently 5 Ways that process can kill production in your organization "Empowering"...but loads of approvals and red tape. It is not empowering to be given more responsibility, but still be required to get countless approvals and sign-offs to get things done. This communicates a lack of trust. Focused on process instead of people: By trying to standardize everything, leaders often strip out personalized approaches and look to processes to solve problems--which rarely works. This communicates a lack of humanity. Death by meetings: Productive teamwork does not require meetings for every single action or decision. This wastes valuable time and communicates that politics have [...]

When Process Kills Productivity2019-07-11T23:03:13-04:00

MEGA list of Nonprofit Mission Statements

2019-06-17T17:01:52-04:00

We just released a list of 50 mission statements selected from the top top 100 nonprofits (based on a series of web, social, and financial metrics). Many nonprofit mission statements succumb to an over use of words in general, but especially jargon.  Good mission statements should be clear, memorable, concise. Some might also add “inspring” do the list of descriptors. I don’t altogether disagree, but I find that including this as an upfront criteria often ends up with a frankenstein that is part mission statement, part vision statement, and almost always too long. Be sure to check out our Guide to Creating Mission Statements for more. Details on [...]

MEGA list of Nonprofit Mission Statements2019-06-17T17:01:52-04:00

Nonprofits with Most Likes on Facebook

2021-08-28T10:43:48-04:00

Have you ever wondered what the nonprofits with the most likes on Facebook are? The following is a regularly updated list of the 50 Top Nonprofits on Facebook based on total page likes. Below is a summary of the changes since the list was last published at the beginning of the summer. The view the entire list click the link above or the image below. Improved Ranking #33 (+13) ONE Campaign #40 (0ver 11) USO #41 (over 10) Shriners Hospitals for Children #30 (+10) Bill and Melinda Gates Foundation #42 (over 9) Cleveland Clinic Foundation #20 (+7) AARP #15 (+6) St Jude's #14 (+5) Billy Gram [...]

Nonprofits with Most Likes on Facebook2021-08-28T10:43:48-04:00

Where Purpose Meets Profit

2019-04-22T11:44:33-04:00

OK, it's not really new. Cause marketing has actually been around since 1976, when Bruce Burtch designed the first such program, a partnership between Marriott Corporation and March of Dimes. On the very surface, such programs provide the nonprofit with a form of sustainable revenue and the for-profit with a way to present itself as a business that cares about doing good. But, dig a little deeper and there are actually dozens of benefits that each party can receive. In his book, Win-Win for the Greater Good, more than 30 are listed. (Along with sage advice on how to go about finding good potential partners!) And it [...]

Where Purpose Meets Profit2019-04-22T11:44:33-04:00
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