Donor Qualification: Understanding the Essentials

2022-09-16T12:40:52-04:00

Imagine your nonprofit is conducting prospect research and finds a promising potential major donor. Based on factors like wealth indicators and past giving behaviors to other organizations, you assume they’d be a perfect match and expect you could successfully build a relationship with them to eventually solicit a large donation.  However, after investing your development team’s time and effort into researching the donor, meeting them, and inviting them to events, you find that they actually aren’t interested in contributing a major gift because their philanthropic priorities lie elsewhere. This scenario is an example of what can happen if nonprofits don’t [...]

Donor Qualification: Understanding the Essentials2022-09-16T12:40:52-04:00

5 Ongoing Nonprofit Revenue Streams to Add to Your Strategy

2023-01-29T20:58:40-05:00

When your nonprofit creates or updates your fundraising plan, you’ll probably plan at least a few one-time initiatives and donation drives. But you’ll also want to make sure you have several ongoing revenue streams set up and detailed in your plan. By adding more revenue streams, your organization will have reliable funding coming in all year long. Diversifying your nonprofit’s revenue streams is more sustainable over time than relying solely on donations, and it can push your organization toward greater overall fundraising success. In order to diversify your revenue, you’ll need to get creative and weigh different options to find the [...]

5 Ongoing Nonprofit Revenue Streams to Add to Your Strategy2023-01-29T20:58:40-05:00

8 Top Examples of Fundraising Flyers+Tips to Make Your Own

2022-08-24T10:48:15-04:00

8 Top Examples of Fundraising Flyers+Tips to Make Your Own So, you have your fundraising idea locked down. Maybe you've drafted some fundraising letters to your community, but you're in search of new ways to spread the word. Look no further! Flyers are a tried-and-true advertising method to get the community engaged with your event and organization. If you see them as an outdated outreach method, we have great news for you. It's true that if you never update your tactics, your flyers will get stale and uninteresting. But, following these tips to refresh your fundraising flyers, you'll drive interest in your organization and attract [...]

8 Top Examples of Fundraising Flyers+Tips to Make Your Own2022-08-24T10:48:15-04:00

How to Pull Off a Successful Nonprofit Virtual Gala

2023-05-18T23:47:53-04:00

Both online and in-person events have the potential to engage a wide range of supporters. In 2020, the pandemic and its resulting social distancing guidelines led nonprofits to experiment with virtual events (many of them for the first time). Now, several benefits inherent to virtual events have made them well worth adding to this year’s event calendar.One popular virtual event is galas. Galas have strong fundraising potential and are a staple of many nonprofits’ event season. At first glance, you might think that it’s not possible to emulate the atmosphere of a traditional gala in an online space. For example, [...]

How to Pull Off a Successful Nonprofit Virtual Gala2023-05-18T23:47:53-04:00

Why Monthly Giving is Easy

2023-05-18T23:58:23-04:00

Why Monthly Giving is Easy! By Erica Waasdorp, President, A Direct Solution and author of Monthly Giving. The Sleeping Giant and NEW: Monthly Giving Made Easy During the recent Virtual Summit for Nonprofit Changemakers , Ashton Rodenhiser did this wonderful visual overview of what I talked about for 45 minutes. Mind you, she had only heard me speak once before with a different monthly giving focus. It’s truly amazing how she can capture the essence of the session.  If nothing else, print out this little graphic and put it on your bulletin board. It’s a quick overview of why and [...]

Why Monthly Giving is Easy2023-05-18T23:58:23-04:00

How to Confidently Make the “Ask” (Even if you hate fundraising)

2023-05-18T23:58:14-04:00

How to Confidently Make "The Ask" (Even if you hate fundraising) What if you knew the steps to pivot off the spin-cycle of small gifts and start securing larger donations on a regular basis? How would you like to confidently secure 50-75% of the funding you need each year by leading your top 30 donors to their best gift? It’s doable. This session will demystify solicitations and help you see there is a path to securing larger gifts from individuals. Using the example of a $10,000 ask, we’ll walk you through the methodology so you can learn how to confidently [...]

How to Confidently Make the “Ask” (Even if you hate fundraising)2023-05-18T23:58:14-04:00

3 Ways Social Media Fundraising Is Changing for 2021

2023-05-18T23:57:56-04:00

Facebook is hardly a new platform for nonprofit organizations to interact with supporters. At this point, your organization has probably already created a Facebook page, amassed a decent number of supporters following that page, and perhaps even used Facebook Ads to expand the reach of your social media-based fundraising efforts— such as running ads to promote any upcoming virtual fundraising events or peer-to-peer fundraising campaigns. At one point, the discussion around using Facebook revolved around how to build an audience on the platform and then direct that audience to another digital location such as your online donation page. You may [...]

3 Ways Social Media Fundraising Is Changing for 20212023-05-18T23:57:56-04:00

3 Keys to Setting Up Your Fundraising Calendar for Success

2023-08-31T14:55:36-04:00

We invited special guest Brad Davies, Fundraising Expert from NextAfter to share his experience and talk through a specific strategy on how to grow your organization this year and turn your fundraising goals into a reality. Brad Davies is an online fundraising expert who was the project director of the “Online Fundraising Scorecard” which looked at the online giving habits of 250 charities, 100 of which are on the Chronicle of Philanthropy’s 400 list. Brad has consulted with hundreds of organizations around the world, some of which are the largest charities in America, on their online fundraising.  1. What are [...]

3 Keys to Setting Up Your Fundraising Calendar for Success2023-08-31T14:55:36-04:00

Are You Giving Tuesday 2019-Ready?

2023-05-18T23:57:41-04:00

It’s hard to believe, but this year’s Giving Tuesday (on Dec. 3, 2019) is just around the corner. For many, it provides a big boost for fundraising. But, as they say, “You gotta be in it to win it!” Are you ready? Even if you have participated in Giving Tuesday in years past, are you ready for Giving Tuesday 2019? Think about the changes in social media and donor behavior that have taken place over the past several years. Now, think about this: If you are approaching Giving Tuesday 2019 as you have Giving Tuesday in years past, you are [...]

Are You Giving Tuesday 2019-Ready?2023-05-18T23:57:41-04:00

Giving Tuesday: Why It’s Only Mediumly Important

2023-05-18T23:57:37-04:00

This post was originally published on Third Sector Today, which has since merged with TopNonprofits. Controversial, I know. Let’s start with the basics: #GivingTuesday is the Tuesday after Thanksgiving, Black Friday and Cyber Monday.  It is a great way to include nonprofit giving in the post Thanksgiving consumerist rush. This year, it falls on November 29, 2016. #GivingTuesday is an important part of any nonprofit’s end of year fundraising strategy…  but it is not the centerpiece for one main reason: everyone else is doing it, too. Nonprofit organizations are competing for inbox and newsfeed space with the majority of all other [...]

Giving Tuesday: Why It’s Only Mediumly Important2023-05-18T23:57:37-04:00

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